Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Greggs performance in the United Kingdom and how they change over time
See what factors influence Greggs performance in the United Kingdom and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Greggs' competitors in the United Kingdom
An analysis of Greggs' competitors in the United Kingdom
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jul – Sep 25
Greggs is in the top 25% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile reveals brand's share of foot traffic, indicating competitive strength and customer preference in the industry.
Greggs' market performance is at the 75th percentile, indicating an average/above average market standing. This means Greggs outperforms 75% of brands in the Cafe & Restaurants industry in the UK. Performance peers in a similar range include Cake Box, chaiiwala, Chicken Shop, Côte, Stonehouse Pizza & Carvery, and Sizzling Pub & Grill.
Customer satisfaction (CSAT) reflects customer loyalty and brand perception, directly impacting revenue and long-term business success.
Greggs' overall customer satisfaction is 64%, a decrease of 6.6 percentage points year-over-year. Northern Ireland shows the highest CSAT at 76% with a 9.8 percentage point increase. England, Scotland and Wales show decrease in CSAT. The CSAT has decreased from 65.25% in June 2025 to 62.01% in August 2025.
Average check indicates how much customers spend per visit, reflecting pricing strategy effectiveness and customer spending habits.
Greggs' overall average check is £7.80, a 5.3% increase year-over-year. Wales has the highest average check at £9.00. Scotland has the lowest average check at £7.00. The average check has fluctuated between £7.75 and £7.93 from June to August 2025.
Number of outlets indicates brand reach and market penetration, influencing accessibility and overall revenue potential.
Greggs has 1.1K outlets in England, 157 in Scotland, 124 in Wales, and 16 in Northern Ireland. England accounts for the vast majority of Greggs' outlets in the United Kingdom.
Competitor analysis identifies key rivals and customer overlap, informing competitive strategies and market positioning.
Greggs' top competitors based on cross-visitation are McDonald's (26.35%), JD Wetherspoon (12.10%), KFC (7.89%), Costa Coffee (7.42%), and Starbucks (5.45%). This indicates a significant overlap of customers between these brands and Greggs.
Traffic workload by hour reveals peak times, enabling efficient staffing and resource allocation to maximize sales.
Greggs experiences peak traffic between 8 AM and 1 PM, with the highest workload at 12 PM (62.48%). Traffic is significantly lower during nighttime hours (0-4 AM), indicating minimal activity during these times.
Understanding consumer segments enables targeted marketing, tailoring products and messaging to specific demographics for increased engagement.
Greggs' customer base shows a higher affinity towards women (66% affinity index) and Gen X (130% affinity index). Gen Y and Gen Z are under-indexed (72% affinity index each), suggesting a lower representation compared to the average consumer.