Book a demo—
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Greggs performance in the United Kingdom and how they change over time
See what factors influence Greggs performance in the United Kingdom and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Aug – Oct 25
Greggs is ahead of most brands
Sample of brands in the same percentile
An analysis of Greggs' competitors in the United Kingdom
An analysis of Greggs' competitors in the United Kingdom
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Greggs' market performance is at the 73rd percentile, indicating an average/above average market standing. This means Greggs outperforms 73% of brands in the Cafe & Restaurants industry in the United Kingdom. Performance peers in a similar range include Stonehouse Pizza & Carvery, Heavenly Desserts, and Côte.
Competitor analysis identifies key rivals and customer overlap. Understanding cross-visitation informs competitive strategies.
Greggs' top competitors based on customer cross-visitation are McDonald's (27.35%), JD Wetherspoon (12.89%), Costa Coffee (8.65%), KFC (8.16%), and Starbucks (5.83%). This indicates a significant overlap of customers between Greggs and these brands.
Traffic workload reveals peak hours, aiding staffing and resource allocation. Understanding customer flow optimizes operations.
Greggs experiences peak traffic workload between 7 AM and 1 PM, with the highest workload at 12 PM (59.57%). Traffic is significantly lower during nighttime hours, indicating a need for optimized staffing and resource allocation based on these trends.
Consumer segments reveal key demographics, enabling targeted marketing. Understanding affinity helps tailor messaging and offerings.
Greggs' consumer base shows a high affinity towards women (66% affinity index) and men (128% affinity index). Among generations, Gen X shows a high affinity (130% affinity index), while Gen Y (77% affinity index) and Gen Z (71% affinity index) are under-indexed.