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Managing Partner, Global Business Development
See what factors influence Great American Cookies performance in the United States and how they change over time
See what factors influence Great American Cookies performance in the United States and how they change over time
Available by subscription
Available by subscription
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Great American Cookies' competitors in the United States
An analysis of Great American Cookies' competitors in the United States
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Great American Cookies is in the top 1% of brands
Sample of brands in the same percentile
Search among the top brands by number of locations
Cafés & Restaurants
Market performance reveals brand's share of foot traffic, competitive strength, and customer preference within the Cafe & Restaurants industry.
Great American Cookies holds a leading market position, ranking in the top 1% within the Cafe & Restaurants industry. This high percentile demonstrates a strong competitive standing relative to peers like Thumbs Up Diner, Juana’s Latin Sports Bar, UOVO, Sunny’s Steakhouse at Lot 6, The Fish Market, and Panineria.
CSAT measures customer happiness. Higher scores often mean better loyalty and repeat business, directly impacting revenue and brand reputation.
Overall customer satisfaction for Great American Cookies is at 72%, a decrease of 4.8 percentage points year-over-year. CSAT varies by state, with Georgia at 98% (up 16.4pp), Tennessee at 73% (down 16.5pp), Texas at 72% (down 3.5pp), Louisiana at 59% (up 13.8pp), and Alabama at 27% (down 42.1pp). CSAT fluctuated between 62.31% and 78.07% from May to July 2025.
Competitor analysis spots market rivals. Knowing who customers visit helps refine strategies for competitive edge and customer retention.
Customers of Great American Cookies also frequently visit McDonald's (17.02%), Wendy's (11.70%), Chick-fil-A (10.64%), Starbucks (10.64%), and Pizza Hut (10.64%). These brands represent key competitors for customer foot traffic.
Understanding segments enables targeted campaigns. Tailoring strategies to gender and generation maximizes engagement and marketing ROI.
Great American Cookies' customer base shows affinity skews. Women are overrepresented (119 index), while men are underrepresented (82 index). Gen Z shows very high affinity (233 index), Gen Y is slightly overrepresented (112 index), and Gen X is underrepresented (40 index).