Book a demo—
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Grain and Berry performance in the United States and how they change over time
See what factors influence Grain and Berry performance in the United States and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Jul – Sep 25
Grain and Berry is in the lower 40% of brands
Sample of brands in the same percentile
An analysis of Grain and Berry' competitors in the United States
An analysis of Grain and Berry' competitors in the United States
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Grain and Berry's market performance is in the lower 40%, indicating a below-average market standing. This suggests the brand captures less foot traffic compared to competitors. Performance peers in the same percentile include Native Grill & Wings, Ole Times Country Buffet, and It's Boba Time.
Customer satisfaction reflects brand perception and loyalty, directly impacting retention and revenue growth. High CSAT scores indicate a strong customer base.
Grain and Berry boasts a high overall customer satisfaction (CSAT) of 90%, a 1.8 percentage point increase year-over-year. Texas shows the highest CSAT at 93%, while Indiana has the lowest at 82%. The CSAT trend shows fluctuations between June and August 2025.
Average check reveals customer spending habits, crucial for revenue forecasting and menu optimization. Increases suggest higher perceived value or upselling success.
Grain and Berry's overall average check is $18.10, a 6.1% increase year-over-year, suggesting customers are spending more per visit. Florida matches the overall average check, while Texas has a lower average check of $15.20. The average check shows an upward trend from June to August 2025.
Outlet count indicates brand reach and expansion strategy, reflecting market penetration and growth potential in different geographic areas.
Grain and Berry has a total of 31 outlets in the United States. Florida dominates with 20 locations, followed by Texas with 6. Ohio, Indiana, Tennessee, Alabama and Pennsylvania each have 1 location, indicating a concentrated presence in Florida and Texas.
Identifying top competitors helps refine strategies, understand market dynamics, and pinpoint opportunities for differentiation and customer acquisition.
Grain and Berry's top competitors, based on customer cross-visitation, are McDonald's (6.77%), Starbucks (5.73%), IHOP (4.69%), Wendy's (4.17%), and Taco Bell (4.17%). This indicates that Grain and Berry customers also frequent these established fast-food and cafe chains.
Traffic workload analysis optimizes staffing, inventory, and marketing efforts by aligning resources with peak demand and customer flow patterns.
Grain and Berry experiences peak traffic workload between 9 AM and 6 PM, with the highest workload at 12 PM (62.92%). Traffic is minimal before 7 AM and after 8 PM. This data suggests optimal staffing and promotional strategies should focus on the late morning and afternoon hours.
Understanding consumer segments enables targeted marketing, product development, and personalized experiences, maximizing engagement and brand resonance.
Grain and Berry's customer base shows a higher affinity among women (116 index) compared to men (85 index). Among generations, Gen X shows the highest affinity (121 index), followed by Gen Y (95 index), and Gen Z (79 index). This suggests marketing should focus on women and Gen X.