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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Fosters Freeze performance in the United States and how they change over time
See what factors influence Fosters Freeze performance in the United States and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Fosters Freeze' competitors in the United States
An analysis of Fosters Freeze' competitors in the United States
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jul – Sep 25
Fosters Freeze is in the lower 41% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile reveals brand's share of foot traffic, indicating competitive strength and customer preference.
Fosters Freeze's market performance is in the lower 41%, indicating a below average market standing. This suggests the brand captures less foot traffic compared to its competitors. Performance peers in the same percentile include Boston's Restaurant & Sports Bar, Breakfast Brothers, BoSa Donuts, Million's Crab, Tavern in the Square, and Hot & Juicy Cajun Seafood & Bar.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty, brand reputation, and revenue growth.
Fosters Freeze has an overall CSAT of 72%, with a slight decrease of 0.9 percentage points year-over-year. In California, the CSAT is also 72%, showing a similar decrease of 0.5 percentage points. This indicates a need to investigate and address potential issues affecting customer satisfaction.
Outlet count indicates brand reach and market presence, influencing accessibility and brand awareness.
Fosters Freeze has 59 outlets in California and 1 in Georgia. The concentration in California suggests a strong regional presence, while the single outlet in Georgia indicates limited expansion beyond its core market.
Competitor analysis identifies key rivals and customer preferences, informing competitive strategies.
The top competitors for Fosters Freeze, based on customer cross-visitation, are McDonald's (15.48%), In-N-Out Burger (11.30%), Jack in the Box (6.88%), Taco Bell (6.63%), and Starbucks (5.65%). This indicates that customers who visit Fosters Freeze also frequently visit these fast-food chains.
Traffic workload by hour reveals peak times, enabling efficient staffing and resource allocation.
Fosters Freeze experiences peak traffic workload between 10:00 AM and 8:00 PM, with the highest traffic around 6:00 PM (64.41%). Traffic is minimal during the early morning hours, indicating a need to adjust staffing levels accordingly.
Understanding consumer segments enables targeted marketing, improving engagement and ROI.
Fosters Freeze shows a high affinity with women (85%), while men are overrepresented (114%). Gen X is overrepresented (104%), Gen Y is slightly underrepresented (95%), and Gen Z is significantly underrepresented (34%). This suggests a need to tailor marketing efforts to better engage Gen Z.