Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Fluffy Fluffy performance in the United States and how they change over time
See what factors influence Fluffy Fluffy performance in the United States and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Fluffy Fluffy' competitors in the United States
An analysis of Fluffy Fluffy' competitors in the United States
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jul – Sep 25
Fluffy Fluffy is in the lower 39% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Fluffy Fluffy's market performance is in the lower 39% percentile, indicating a below average market position. This suggests the brand has a smaller share of customer traffic compared to its competitors. Performance peers in the same percentile include Original ChopShop, Waffle Love, Commelfo Restaurant, The Smith, Republica Restaurant & Rooftop, and Tendon Kohaku.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty, brand reputation, and revenue. High CSAT is crucial for sustainable growth.
Fluffy Fluffy's overall customer satisfaction is 68%, a decrease of 15.8 percentage points year-over-year. CSAT varies by state: Texas shows 71%, Georgia 68%, and Florida 65%. The downward trend in CSAT, especially in Florida, requires attention to identify and address the underlying issues.
Average check reveals spending per customer, crucial for revenue insights. Monitoring trends helps optimize pricing and promotions for profitability.
Fluffy Fluffy's overall average check is $25.2, a 31% increase year-over-year. Florida has the highest average check at $29.3, while Georgia and Texas are at $21 and $20.8 respectively. The increase in average check suggests customers are spending more per visit, potentially due to menu changes or increased prices.
Outlet count indicates brand reach and growth. Tracking distribution helps assess market penetration and expansion effectiveness across regions.
Fluffy Fluffy has a total of 10 outlets across the United States. Georgia has the most outlets with 3, followed by Florida and Texas with 2 each. California, Alabama and Illinois each have 1 outlet. The distribution of outlets provides insights into the brand's regional presence and expansion strategy.
Competitor analysis identifies key rivals and customer preferences. Understanding cross-visitation informs competitive strategies and market positioning.
Fluffy Fluffy's top competitors based on customer cross-visitation are Chick-fil-A and McDonald's, both at 4.17%. Dave's Hot Chicken, IHOP, and Starbucks each have a cross-visitation rate of 2.78%. This indicates that customers who visit Fluffy Fluffy also frequently visit these fast-food and cafe chains.
Traffic workload shows peak hours, enabling efficient staffing and resource allocation. Optimizing operations improves customer experience and profitability.
Fluffy Fluffy experiences peak traffic workload between 11 AM and 6 PM, with the highest traffic around 1 PM (44.2). Traffic is minimal before 8 AM and after 9 PM. This data suggests the need for increased staffing and resource allocation during peak hours to manage customer flow effectively.
Consumer segments reveal demographic preferences, guiding targeted marketing. Understanding gender and generational affinity enhances campaign relevance and ROI.
Fluffy Fluffy's customer base shows a higher affinity towards women (107%) compared to men (93%). Gen Y (131%) and Gen Z (125%) are overrepresented, while Gen X (73%) is underrepresented. This suggests that marketing efforts should focus on attracting and retaining Gen Y and Gen Z customers, while also considering strategies to engage Gen X.