Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence First Coffee performance in the India and how they change over time
See what factors influence First Coffee performance in the India and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Aug – Oct 25
First Coffee is in the lower 41% of brands
Sample of brands in the same percentile
An analysis of First Coffee' competitors in the India
An analysis of First Coffee' competitors in the India
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
First Coffee's market performance is in the lower 41%, indicating a below average market standing. This means that First Coffee captures less foot traffic compared to the majority of its competitors in India's Cafe & Restaurants industry. Performance peers in the same percentile range include Darjeeling Cafe Varkala, Harilal's, Karthiyayini @ kochi, Monk's Bonsho - Cafe I Restaurant, District 6, and Mini Pizza & Royal Rasoi.
Competitor analysis identifies key rivals and cross-visitation patterns, informing competitive strategies.
The top competitors for First Coffee, based on customer cross-visitation, are Blue Tokai Coffee Roasters (8.20%), Wow! Momo (8.20%), Third Wave Coffee (6.56%), KFC (6.56%), and The Belgian Waffle Co (4.92%). This indicates that customers who visit First Coffee also frequently visit these brands.
Traffic workload reveals peak hours and customer flow, optimizing staffing and resource allocation.
First Coffee experiences peak traffic workload between 11 AM and 8 PM, with the highest workload around 5 PM (50.88%). Traffic is minimal between midnight and 6 AM. This data helps optimize staffing and resource allocation to meet customer demand during peak hours.
Understanding consumer segments enables targeted marketing, improving engagement and ROI.
Women (affinity index 117) are overrepresented among First Coffee's customers, while men (affinity index 92) are underrepresented. Gen Y (affinity index 111) is overrepresented, Gen X (affinity index 92) is underrepresented, and Gen Z (affinity index 54) is significantly underrepresented. This suggests a higher affinity for First Coffee among women and Gen Y.