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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Fat Tuesday performance in the United States and how they change over time
See what factors influence Fat Tuesday performance in the United States and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Jul – Sep 25
Fat Tuesday is in the lower 32% of brands
Sample of brands in the same percentile
An analysis of Fat Tuesday' competitors in the United States
An analysis of Fat Tuesday' competitors in the United States
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile reveals brand's share of foot traffic, indicating competitive strength and customer preference in the industry.
Fat Tuesday's market performance is in the lower 32%, indicating a below average market standing. This suggests that Fat Tuesday captures less foot traffic compared to its competitors. Performance peers in the same range include LongBoard Bar and Grill, Nicha's Comida Mexicana, La Juicy Seafood, BOSS Tenders, Dogs & Custard, Backyard Miami Beach, and Tratto | Avalon Park.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty and brand reputation, crucial for sustained growth and positive word-of-mouth.
Fat Tuesday's overall customer satisfaction is 69%, a decrease of 1.8 percentage points year-over-year. Puerto Rico shows the highest CSAT at 92%, while North Carolina and Florida show significant increases. Tennessee shows a notable decrease. This suggests a need to address customer concerns in specific locations to improve overall satisfaction.
Average check reflects spending per customer, crucial for revenue optimization and understanding customer purchasing behavior and pricing effectiveness.
Fat Tuesday's overall average check is $21.30, a decrease of 14.9% year-over-year. Pennsylvania has the highest average check at $31.30, while Florida has the lowest at $17.70. This indicates a need to analyze pricing strategies and customer spending habits across different states to optimize revenue.
Outlet count indicates brand reach and market presence, influencing accessibility and overall revenue potential in different geographic areas.
Fat Tuesday has the most outlets in Florida (19), followed by Nevada (18). Texas has 9 outlets, while Louisiana and Georgia each have 4. This distribution highlights key markets for Fat Tuesday, with Florida and Nevada representing the strongest presence.
Competitor analysis identifies key rivals and customer preferences, informing strategic positioning and competitive advantages in the market.
The top competitors for Fat Tuesday, based on cross-visitation, are McDonald's (11.64%), Chick-fil-A (6.85%), Sonic Drive-In (4.79%), Dunkin' (4.79%), and Starbucks (4.79%). This indicates that customers who visit Fat Tuesday also frequent these fast-food and cafe chains, suggesting potential areas for differentiation and targeted marketing.
Traffic workload analysis reveals peak hours, enabling efficient staffing and resource allocation to optimize customer service and operational efficiency.
Fat Tuesday experiences peak traffic workload between 11 AM and 10 PM, with the highest activity between 5 PM and 7 PM. Traffic is significantly lower during early morning hours. This data suggests the need for optimized staffing and resource allocation during peak hours to ensure efficient customer service.
Understanding consumer segments enables targeted marketing, tailoring products and messaging to resonate with specific demographics, enhancing engagement and ROI.
Fat Tuesday's customer base shows a slightly higher affinity among women (103%) compared to men (97%). Gen Y (118%) and Gen Z (116%) show higher affinity compared to Gen X (81%). This suggests that Fat Tuesday resonates more strongly with younger generations and women.