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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Fat Shack performance in the United States and how they change over time
See what factors influence Fat Shack performance in the United States and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Fat Shack' competitors in the United States
An analysis of Fat Shack' competitors in the United States
In Cafés & Restaurants
·Jul – Sep 25
Fat Shack is in the lower 36% of brands
Sample of brands in the same percentile
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Fat Shack's market performance is in the lower 36%, indicating a below average market standing. This suggests the brand captures less foot traffic compared to competitors. Performance peers in similar range include Miami Grill, Mr D'z Route 66 Diner, Bawarchi Biryani Point, SOUTHERN FIRE, Crabby Bill's, and Chalet.
Customer satisfaction reflects brand perception and loyalty, directly impacting retention and revenue growth.
Fat Shack's overall customer satisfaction is 68%, a decrease of 2.8 percentage points year-over-year. Satisfaction varies by state, with Florida at 92% and Nevada at 76%. Missouri shows the largest increase in satisfaction (17.3pp), while Nevada shows the largest decrease (-14.5pp). Recent CSAT scores show a peak in August 2025.
Average check reveals customer spending habits, crucial for pricing strategies and revenue optimization.
Fat Shack's overall average check is $19.50, down 8.6% year-over-year. Average check varies by state, with Washington at $21.70 and Nevada at $15.00. Recent average check values show a decrease from June to August 2025.
Outlet count indicates brand reach and expansion, influencing market presence and accessibility.
Fat Shack has the most outlets in Colorado (10), followed by Texas (5). Kansas has 3 outlets, while Florida and Washington each have 2. Pennsylvania, Illinois, Tennessee, Georgia and Missouri each have 1 outlet.
Competitor analysis identifies key rivals and customer preferences, informing competitive strategies.
Fat Shack's top competitors based on cross-visitation are McDonald's (14.19%), Taco Bell (7.74%), Wendy's (5.81%), Sonic Drive-In (5.81%), and In-N-Out Burger (5.81%). This indicates a significant overlap in customer base with these fast-food chains.
Traffic workload reveals peak hours, enabling efficient staffing and resource allocation.
Fat Shack experiences peak traffic workload between 6 PM and 10 PM, with the highest workload at 10 PM (60.04%). Traffic is minimal between 3 AM and 10 AM. This data informs staffing and operational decisions.
Understanding consumer segments enables targeted marketing and product development, maximizing engagement.
Fat Shack's customer base shows a high affinity for women (Index 71) and men (Index 128). Among generations, Gen X (Index 104) and Gen Y (Index 109) are overrepresented, while Gen Z (Index 85) is underrepresented. This suggests targeted marketing towards Gen X and Y may be effective.