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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Farmer's Fridge performance in the United States and how they change over time
See what factors influence Farmer's Fridge performance in the United States and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Aug – Oct 25
Farmer's Fridge is in the lower 27% of brands
Sample of brands in the same percentile
An analysis of Farmer's Fridge' competitors in the United States
An analysis of Farmer's Fridge' competitors in the United States
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Farmer's Fridge is in the lower 27% of brands, indicating a below average market performance. This suggests a need to improve its competitive standing. Performance peers in the same percentile include Dumpling World, 83, Ottava Via, Proof of the Pudding G24, Antonio's Cucina Italiana, and Campfire Restaurant Helen, GA.
Competitor analysis identifies key rivals and their strategies. This insight informs competitive positioning and strategic decision-making for market advantage.
The top competitors for Farmer's Fridge, based on customer cross-visitation, are McDonald's (20.69%), Starbucks (13.79%), Wendy's (12.07%), Olive Garden Italian Restaurant (12.07%), and Subway (8.62%). This indicates that Farmer's Fridge customers also frequently visit these fast-food and casual dining establishments.
Traffic workload analysis optimizes staffing and resource allocation. Understanding peak hours ensures efficient service and customer satisfaction.
Traffic workload for Farmer's Fridge varies throughout the day, with peak hours between 7 AM and 4 PM (hod 7-16), reaching a high of 41.55% at 9 AM (hod 9). The lowest traffic workload occurs between 1 AM and 5 AM (hod 1-5), hovering around 36%. This data helps optimize staffing levels to match customer demand.
Understanding consumer segments enables targeted marketing. Tailoring strategies to specific demographics maximizes engagement and ROI.
Farmer's Fridge shows a high affinity with women (80%, Index 80) and men (119%, Index 119). Among generations, Gen X shows the highest affinity (142%, Index 142), followed by Gen Y (105%, Index 105), while Gen Z is under-indexed (50%, Index 50). This suggests marketing should focus on Gen X and Gen Y, while potentially re-evaluating strategies for Gen Z.