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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Farmer's Fridge performance in the United States and how they change over time
See what factors influence Farmer's Fridge performance in the United States and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Jul – Sep 25
Farmer's Fridge is in the lower 25% of brands
Sample of brands in the same percentile
An analysis of Farmer's Fridge' competitors in the United States
An analysis of Farmer's Fridge' competitors in the United States
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Farmer's Fridge's market performance is in the 25th percentile, indicating a below average/lagging position. This means the brand captures less foot traffic compared to most competitors. Performance peers in the same range include Destination Downtown Food Hall, 83, Ottava Via, The Blend Coffee & Cocktails, Sweet Susie's Frozen Treats, and Riverwinds Restaurant.
Outlet count indicates market reach and growth. Tracking this KPI informs expansion strategies and assesses brand penetration in different regions.
Farmer's Fridge has the highest number of outlets in Texas (280), followed by Illinois (222) and California (123). The distribution of outlets varies significantly by state, with Texas having a considerably larger presence.
Competitor analysis identifies key rivals and customer preferences. This insight informs strategies to enhance competitive advantage and attract more customers.
The top competitors for Farmer's Fridge, based on cross-visitation, are McDonald's (16.67%), Subway (14.29%), Starbucks (11.90%), Dunkin' (9.52%), and Burger King (9.52%). This indicates that Farmer's Fridge customers also frequently visit these fast-food chains.
Traffic workload reveals peak hours, enabling efficient staffing and resource allocation. Analyzing this KPI optimizes operations and enhances customer experience.
Traffic workload for Farmer's Fridge peaks between 7:00 AM and 1:00 PM, with the highest workload at 9:00 AM (41.60%). The lowest traffic workload occurs between 0:00 AM and 5:00 AM. This data helps optimize staffing during peak hours.
Understanding consumer segments enables targeted marketing. Gender and generational insights inform tailored campaigns, improving engagement and ROI.
Women (77%) are overrepresented among Farmer's Fridge consumers, while men (122%) are underrepresented. Gen X (117%) and Gen Y (115%) are overrepresented, while Gen Z (77%) is underrepresented. This suggests a higher affinity among women and older generations.