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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
See what factors influence Farmer's Fridge performance in the United States and how they change over time
See what factors influence Farmer's Fridge performance in the United States and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Farmer's Fridge' competitors in the United States
An analysis of Farmer's Fridge' competitors in the United States
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Farmer's Fridge is in the top 4% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile shows the brand's foot traffic share, reflecting competitive strength and customer preference in the industry.
Farmer's Fridge holds a market performance percentile of 96 in the United States' Cafe & Restaurants industry, indicating a leading position. It signifies the brand's strong competitive standing. Performance peers in the same percentile: The Address "Greek & Mediterranean Restaurant", La Monarca Michoacana, Whitey's Restaurant & Take Out, Iron Rose, BLU-SEAFOOD, Santa Fe Mexican Grill & Cantina.
Outlet count indicates brand reach and expansion efforts, reflecting market penetration and growth strategy.
Farmer's Fridge has the highest number of outlets in Texas (247), followed by Illinois (179) and California (108). This distribution shows a strong presence in these states, suggesting a strategic focus on those markets for expansion.
Identifying main competitors shows direct competitive pressure and customer choice in the industry.
The top competitors for Farmer's Fridge, based on cross-visitation, are McDonald's (9.09%), Chick-fil-A (6.82%), and Dairy Queen (6.82%). This indicates a significant overlap in customer base with these fast-food chains.
Traffic workload reveals peak hours, informing staffing and operational efficiency to meet customer demands.
Traffic workload for Farmer's Fridge varies throughout the day. The period with the highest traffic workload is between 8:00 and 17:00, peaking at 41.96 at 11:00, suggesting that these are the busiest hours requiring optimal staffing.
Understanding consumer segments helps tailor marketing and positioning, improving ad relevance and brand resonance.
Farmer's Fridge's customer base shows a high affinity among women (index 98), while men are slightly over-indexed (index 102). Gen X and Gen Y exhibit high affinity (indexes 110 and 117 respectively), while Gen Z is under-indexed (index 89).