Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Farmer Boys performance in the United States and how they change over time
See what factors influence Farmer Boys performance in the United States and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Farmer Boys' competitors in the United States
An analysis of Farmer Boys' competitors in the United States
In Cafés & Restaurants
·Jul – Sep 25
Farmer Boys is right in the middle
Sample of brands in the same percentile
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Farmer Boys' market performance is at the 52nd percentile, indicating an average market position. This suggests moderate competitive strength. Performance peers in the same percentile range include Pelicana Chicken, Mo'Bettahs Hawaiian Style Food, Arirang Hibachi Steakhouse, Paula Deen's Family Kitchen, El Torito, and Qamaria Yemeni Coffee Co.
Customer satisfaction (CSAT) reflects brand perception and loyalty, directly impacting retention and revenue. Higher CSAT scores indicate stronger customer relationships.
Farmer Boys' overall CSAT is 76%, a 4 percentage point increase year-over-year. Arizona shows the highest CSAT at 83%, while Nevada has a lower CSAT at 72%. The CSAT trend from June to August 2025 shows a slight decrease, indicating a need to monitor and address potential issues.
Average check reflects customer spending per visit, crucial for revenue analysis. Monitoring trends helps optimize pricing and promotions for increased profitability.
Farmer Boys' overall average check is $19.90, a 0.5% decrease year-over-year. California has the highest average check at $20.40, while Nevada's is $17.00. The average check trend from June to August 2025 shows a slight decrease, suggesting a need to evaluate menu pricing or promotional strategies.
Outlet count indicates brand reach and market presence. Expansion reflects growth strategy, while distribution across regions shows market penetration.
Farmer Boys has 90 outlets in California, 9 in Nevada, and 4 in Arizona. The concentration in California indicates a strong regional presence, while Nevada and Arizona represent expansion markets. Monitoring outlet distribution helps optimize resource allocation and expansion strategies.
Identifying top competitors reveals market dynamics and competitive landscape. Cross-visitation analysis helps understand customer preferences and potential market share.
Farmer Boys' top competitors based on customer cross-visitation are McDonald's (16.38%), In-N-Out Burger (13.65%), Jack in the Box (11.35%), Starbucks (7.76%), and Denny's (6.91%). This indicates that Farmer Boys' customers also frequently visit these fast-food and casual dining establishments.
Traffic workload analysis reveals peak hours and customer flow. Understanding these patterns helps optimize staffing, inventory, and promotional timing.
Farmer Boys experiences peak traffic between 11 AM and 1 PM, with the highest workload at 12 PM (79.11%). Traffic is lowest between 1 AM and 5 AM. This data suggests optimizing staffing and resources to meet demand during peak hours and adjusting operations during off-peak times.
Understanding consumer demographics enables targeted marketing. Analyzing gender and generational segments helps tailor messaging and product offerings for maximum impact.
Farmer Boys' customer base shows a higher affinity among women (73%) and men (126%). Gen X is overrepresented (120%), while Gen Y (89%) and Gen Z (70%) are underrepresented. This suggests that marketing efforts may resonate more strongly with Gen X and should be adjusted to better engage Gen Y and Gen Z.