Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Ezell's Famous Chicken performance in the United States and how they change over time
See what factors influence Ezell's Famous Chicken performance in the United States and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Ezell's Famous Chicken' competitors in the United States
An analysis of Ezell's Famous Chicken' competitors in the United States
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jul – Sep 25
Ezell's Famous Chicken is in the lower 39% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Ezell's Famous Chicken's market performance is in the lower 39%, indicating a below average market position. This suggests the brand captures less foot traffic compared to competitors. Performance peers in the same percentile include Original ChopShop, Waffle Love, Poe's Tavern, Pinchers, Esco Restaurant & Tapas, and Moretti's.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty, brand reputation, and revenue. Higher CSAT often correlates with repeat business.
Ezell's Famous Chicken has an overall CSAT of 80%, a 1.3pp increase year-over-year. Washington state shows 80% CSAT with a 1.9pp increase, while Oregon shows 77% CSAT with a 7.6pp decrease. This indicates generally positive customer sentiment, but with regional variations needing attention in Oregon.
Average check reveals how much customers spend per visit, influencing revenue. Monitoring trends helps optimize pricing and promotions.
The overall average check for Ezell's Famous Chicken is $22.80, a 3% decrease year-over-year. Washington state maintains an average check of $22.80. The decrease suggests a need to analyze spending habits and potentially adjust offerings or pricing strategies.
Outlet count indicates brand reach and growth. More outlets can mean greater market presence and accessibility for customers.
Ezell's Famous Chicken has 16 outlets in Washington and 1 in Oregon. This shows a strong concentration in Washington, with limited presence in Oregon, suggesting potential expansion opportunities in other regions.
Identifying top competitors helps understand the competitive landscape and benchmark performance against industry rivals.
The top competitors for Ezell's Famous Chicken, based on customer cross-visitation, are McDonald's (11.04%), Red Robin Gourmet Burgers and Brews (5.84%), Chipotle Mexican Grill (5.19%), Burger King (4.55%), and Taco Bell (3.90%). This indicates a significant overlap in customer base with major fast-food chains.
Traffic workload by hour reveals peak and off-peak times, enabling efficient staffing and resource allocation to meet demand.
Ezell's Famous Chicken experiences peak traffic workload between 10 AM and 8 PM, with the highest workload around 6 PM (72.99%) and 7 PM (74.03%). Traffic is minimal during early morning hours. This data informs staffing and operational decisions to optimize service during peak times.
Understanding consumer demographics enables targeted marketing, product development, and tailored customer experiences for optimal engagement.
Ezell's Famous Chicken's customer base shows a high affinity for women (86%), and men (113%). Among generations, Gen X (98%) and Gen Y (110%) show higher affinity, while Gen Z (14%) is under-indexed. This suggests marketing should focus on Gen X and Y, while exploring strategies to attract Gen Z.