Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence El Pescadito performance in the Mexico and how they change over time
See what factors influence El Pescadito performance in the Mexico and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of El Pescadito' competitors in the Mexico
An analysis of El Pescadito' competitors in the Mexico
In Cafés & Restaurants
·Jul – Sep 25
El Pescadito is in the lower 40% of brands
Sample of brands in the same percentile
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
El Pescadito's market performance is in the lower 40%, indicating a below-average market standing. This means the brand captures less foot traffic compared to competitors like Puruxón Cauich, TePeztlán Restaurante de Mariscos, Costelao, Tortas Gigantes La Villa Los No. 1, El 9 Argentino, and Mariscos Nuevo Vallarta, which share a similar percentile.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty and brand reputation. Higher CSAT often correlates with repeat business and positive word-of-mouth.
El Pescadito's overall CSAT is 69%, a decrease of 10.5 percentage points year-over-year. The State of Mexico shows a CSAT of 72% with a decrease of 11.8 percentage points. This indicates declining customer satisfaction, potentially impacting future sales and requiring investigation into service or product issues.
Outlet count indicates brand reach and expansion. Tracking changes informs growth strategy and market penetration effectiveness.
El Pescadito has 3 outlets in Sonora, 1 in Sinaloa, and 1 in the State of Mexico. This distribution shows a concentration in Sonora, suggesting a regional focus. Expansion or diversification strategies could be considered based on market analysis.
Identifying top competitors helps understand market dynamics. Cross-visitation reveals shared customer base, informing competitive strategies.
El Pescadito's customers also frequently visit McDonald's (6.25%), Toks (4.46%), Starbucks (4.46%), The Cheesecake Factory (3.57%), and Little Caesars (3.57%). This indicates these brands are key competitors, and understanding their appeal to El Pescadito's customers is crucial.
Traffic workload by hour reveals peak times, enabling efficient staffing and resource allocation to optimize customer experience.
El Pescadito experiences peak traffic between 13:00 and 15:00, with the highest workload at 14:00 (59.70). Traffic is minimal before 7:00 and after 21:00. This data informs staffing schedules and promotional timing to maximize efficiency and customer satisfaction.
Understanding consumer demographics enables targeted marketing. Gender and generation insights inform messaging and product development.
El Pescadito's customer base shows a high affinity for Men (138%) and Gen X (140%), indicating these segments are overrepresented compared to the average consumer. Women (56%) and Gen Y (57%) are underrepresented. Marketing efforts could be tailored to better engage these high-affinity groups.