Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence El Nopal performance in the United States and how they change over time
See what factors influence El Nopal performance in the United States and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of El Nopal' competitors in the United States
An analysis of El Nopal' competitors in the United States
In Cafés & Restaurants
·Jul – Sep 25
El Nopal is in the lower 41% of brands
Sample of brands in the same percentile
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
El Nopal's MARKET PERFORMANCE is at the 41st percentile, indicating a below average market standing. This means El Nopal captures less foot traffic compared to the majority of its competitors. Performance peers in the same percentile range include Blueberry Hill Family Restaurant, Paisans Pizzeria, Felipe's Mexican Taqueria, Boston's Restaurant & Sports Bar, The Dirty Buffalo, and Chili's.
Customer satisfaction reflects brand perception and loyalty, directly impacting revenue and long-term sustainability.
El Nopal's overall customer satisfaction (CSAT) is 77%, a 2.8 percentage point increase year-over-year. Ohio shows the highest CSAT at 100%, followed by Kentucky at 79%, and Indiana at 71%. This indicates a positive trend in customer perception, with significant regional variations in satisfaction levels.
Average check reflects customer spending habits and pricing strategy effectiveness, impacting overall revenue.
El Nopal's overall average check is $24.20, a 0.7% decrease year-over-year. Indiana has an average check of $25.90, while Kentucky's average check is $22.90. The slight decrease suggests a need to analyze pricing strategies and customer spending behavior.
Number of outlets indicates brand reach and market presence, influencing accessibility and brand awareness.
El Nopal has 30 outlets in Kentucky, 14 in Indiana, and 1 in Ohio. This distribution highlights Kentucky as the brand's primary market, with Indiana and Ohio having a smaller presence. Expansion strategies may focus on increasing outlet numbers in Indiana and Ohio.
Competitor analysis identifies key rivals and customer preferences, informing competitive strategies and market positioning.
El Nopal's top competitors based on cross-visitation are McDonald's (15.60%), Chick-fil-A (9.79%), Taco Bell (9.17%), Waffle House (8.26%), and Wendy's (7.65%). This indicates that customers who visit El Nopal also frequently visit these fast-food chains, suggesting a need to differentiate and capture a larger share of customer visits.
Traffic workload analysis optimizes staffing and resource allocation, enhancing operational efficiency and customer experience.
El Nopal experiences peak traffic between 17:00 and 19:00, with the highest workload at 18:00 (66.01). Traffic is minimal between 0:00 and 10:00. This data suggests the need for optimized staffing during peak hours to ensure efficient service and customer satisfaction.
Understanding consumer segments enables targeted marketing and product development, maximizing engagement and ROI.
El Nopal's customer base shows a higher affinity towards men (index 109) compared to women (index 91). Gen Z (index 113) and Gen X (index 107) are overrepresented, while Gen Y (index 90) is underrepresented. This suggests that marketing efforts should focus on attracting and retaining Gen Z and Gen X customers, while also exploring strategies to engage Gen Y.