Search among the top brands by number of locations
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Managing Partner, Global Business Development
See what factors influence El Fenix performance in the United States and how they change over time
See what factors influence El Fenix performance in the United States and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
Search among the top brands by number of locations
An analysis of El Fenix' competitors in the United States
An analysis of El Fenix' competitors in the United States
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
El Fenix is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance is brand’s share of foot traffic, revealing its competitive strength and customer preference in the Cafe & Restaurants industry.
El Fenix's MARKET PERFORMANCE is at the 99th percentile, indicating a leading position in the United States. This signifies strong customer preference and competitive strength. Performance peers in a similar range include The Taco Spot, OBAO, Flounder's Chowder House, Mumbai House, Bobby's Burger Palace, and The Woolworth.
Customer satisfaction (CSAT) reflects brand perception. Tracking CSAT is crucial for understanding and improving customer loyalty and business growth.
El Fenix has an overall CSAT of 84% in the United States, with a 3.8 percentage point increase year-over-year. In Texas, CSAT is also 84%, showing consistent satisfaction across this state. This increase indicates improved customer experience and positive brand perception.
Average check reflects customer spending per visit. Tracking it reveals pricing strategy effectiveness and revenue trends in the Cafe & Restaurants sector.
El Fenix's overall average check is $23.10, a decrease of 1.2% year-over-year. The average check in Texas is also $23.10. This slight decrease suggests potential adjustments in pricing or customer spending habits.
Outlet count indicates brand reach. Tracking the number of outlets reveals the brand's expansion and market coverage in the industry.
El Fenix has 14 outlets in Texas, United States. This signifies a concentrated presence in this state, highlighting the brand's established regional footprint within the Cafe & Restaurants sector.
Competitor analysis highlights competitive landscape. Tracking top competitors reveals key players and cross-visitation patterns in the industry.
The top competitors for El Fenix, based on customer cross-visitation, are McDonald's (13.81%), Whataburger (13.27%), Chick-fil-A (7.43%), Sonic Drive-In (6.55%), and Braum's Ice Cream & Dairy Store (6.19%). This indicates shared customer interest with these brands.
Traffic workload reveals peak hours. Understanding hourly traffic helps optimize staffing and resource allocation in the Cafe & Restaurants sector.
El Fenix experiences peak traffic workload between 11 AM and 7 PM, with highest traffic around 1 PM (63.45%). Traffic is minimal from 10 PM to 10 AM, indicating operational hours primarily focused on lunch and dinner service.
Consumer segment analysis guides targeted marketing. Understanding gender and generational mix optimizes campaigns for greater ROI in the Cafe & Restaurants sector.
Women show high affinity (110 Index) compared to men (91 Index). Gen X demonstrates high affinity (149 Index), while Gen Y (71 Index) and Gen Z (61 Index) are under-indexed. This suggests targeted marketing towards Women and Gen X could be effective.