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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
See what factors influence Eat'n Park performance in the United States and how they change over time
See what factors influence Eat'n Park performance in the United States and how they change over time
Available by subscription
Available by subscription
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Eat'n Park' competitors in the United States
An analysis of Eat'n Park' competitors in the United States
Search among the top brands by number of locations
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Eat'n Park is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile reveals competitive strength and customer preference within the Cafe & Restaurants industry.
Eat'n Park's market performance is in the top 1% (99th percentile), indicating a leading position in the United States' Cafe & Restaurants sector. This shows very high market share. Performance peers in the same percentile are Porto's Bakery and Cafe, Sarku Japan, Kumori Sushi & Teppanyaki, The Hatch, Potbelly, and Delbar Middle Eastern.
CSAT reflects customer loyalty and overall brand perception, critical for repeat business and positive word-of-mouth.
Eat'n Park achieved an 83% overall customer satisfaction (CSAT), which is up 12 percentage points year-over-year. CSAT varies by state, with West Virginia at 89%, California at 88%, Ohio at 84%, and Pennsylvania at 82%, all showing positive growth. Monthly CSAT values show that customers were most satisfied in June.
Average check indicates spending per customer, vital for revenue forecasting and menu optimization.
Eat'n Park's overall average check is $19.30, down 1% year-over-year. West Virginia has the highest average check at $21.70, while Ohio's average check is $18.80. The average check was highest in May, but decreased in June.
Identifying top competitors informs strategic positioning and helps refine marketing to gain market share.
Eat'n Park's top competitors based on cross-visitation are McDonald's (18.17%), Wendy's (10.43%), Dairy Queen (7.65%), Applebee's Grill + Bar (6.87%), and Texas Roadhouse (6.87%). This indicates where Eat'n Park is losing foot traffic.
Understanding consumer segments allows for targeted marketing, enhancing relevance and ROI of campaigns.
Eat'n Park's customer base shows a higher affinity among women (102%) compared to men (98%). Gen X is overrepresented (134%), while Gen Y (70%) and Gen Z (70%) are underrepresented. This data indicates Eat'n Park is popular with Gen X.