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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Taco Palenque performance in the United States and how they change over time
See what factors influence Taco Palenque performance in the United States and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Taco Palenque' competitors in the United States
An analysis of Taco Palenque' competitors in the United States
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jul – Sep 25
Taco Palenque is right in the middle
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Taco Palenque's market performance is at the 52nd percentile, indicating an average market standing. This suggests moderate brand preference compared to competitors like Frontera Mexican Kitchen, Turning Point, A2B Indian Veg Restaurant, Nan Xiang Soup Dumplings, Kumori Sushi & Teppanyaki, and Karma Indian Cuisine and Lounge, who share a similar percentile.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty and brand reputation. Higher CSAT often correlates with repeat business and positive word-of-mouth.
Taco Palenque's overall CSAT is 80%, a decrease of 4.3 percentage points year-over-year. In Texas, CSAT is also 80%. The dynamic CSAT data shows fluctuations between 75.79% and 83.72% over the observed months, indicating variability in customer experience.
Average check reveals how much customers spend per visit. Monitoring this KPI helps understand pricing effectiveness and customer spending habits.
Taco Palenque's overall average check is $20.10, a decrease of 4.6% year-over-year. The average check in Texas is also $20.10. Dynamic data shows the average check fluctuating between $19.82 and $20.52, suggesting slight variations in customer spending over time.
Outlet count indicates brand reach and market presence. More outlets can mean greater accessibility and brand visibility for potential customers.
Taco Palenque has 48 outlets in the United States, all located in Texas. This indicates a concentrated regional presence, suggesting a strong focus on the Texas market.
Competitor analysis identifies key rivals and customer preferences. Understanding cross-visitation helps refine marketing and retain customers.
Taco Palenque's top competitors based on customer cross-visitation are McDonald's (16.87%), Whataburger (16.77%), Chick-fil-A (10.01%), Raising Cane's Chicken Fingers (6.30%), and Dairy Queen (5.19%). This indicates that a significant portion of Taco Palenque's customers also visit these fast-food chains.
Traffic workload by hour reveals peak and off-peak times. This helps optimize staffing, manage resources, and improve customer experience.
Taco Palenque experiences peak traffic workload around 12:00-13:00 (74.29% and 72.00% respectively), with a gradual increase starting from 6:00 (9.77%). Traffic decreases significantly during the night, reaching its lowest point between 3:00 and 5:00 (7.44% and 5.58% respectively).
Understanding consumer segments allows for targeted marketing. Gender and generational insights help tailor messaging and product offerings.
Taco Palenque's customer base shows a high affinity towards women (114 index), and a lower affinity towards men (86 index). Among generations, Gen X shows the highest affinity (118 index), followed by Gen Y (101 index), while Gen Z is under-indexed (64 index).