Search among the top brands by number of locations
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Managing Partner, Global Business Development
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Search among the top brands by number of locations
See what factors influence Dosa Plaza performance in the India and how they change over time
See what factors influence Dosa Plaza performance in the India and how they change over time
Available by subscription
Available by subscription
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Jun – Aug 25
Dosa Plaza is in the top 1% of brands
Sample of brands in the same percentile
An analysis of Dosa Plaza' competitors in the India
An analysis of Dosa Plaza' competitors in the India
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market Performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Dosa Plaza's Market Performance is at the 99th percentile, indicating a leading position. This means it outperforms 99% of brands in the Cafe & Restaurants industry in India. Performance peers in the same percentile range include Honey Special Cake, Bawarchi, Tarkari Restaurant- A Banyan Paradise Kitchen, Chitras Pub and Kitchen, The Palms Brew and Kitchen, Makeba The Lounge Cafe (Anand).
Customer Satisfaction (CSAT) reflects how happy customers are with their experience, influencing loyalty and brand reputation.
Dosa Plaza's overall CSAT is 77%, a decrease of 6 percentage points year-over-year. Gujarat shows the highest CSAT at 93% with an increase of 8.6 percentage points, while Uttar Pradesh has the lowest at 70% with a decrease of 19 percentage points. This suggests a need to address customer satisfaction issues, particularly in Uttar Pradesh and Odisha.
Average Check (transaction value) indicates customer spending habits and contributes to overall revenue and profitability.
Dosa Plaza's overall Average Check is INR 450.7, a decrease of 9.8% year-over-year. Uttar Pradesh has the highest Average Check at INR 620.8, while Maharashtra has the lowest at INR 455.1. The decline indicates customers are spending less per transaction.
Competitor analysis identifies key players and their customer overlap, informing competitive strategies and differentiation.
Dosa Plaza's top competitors based on cross-visitation are McDonald's (6.90%), Domino's Pizza (4.08%), KFC (2.82%), Pizza Hut (1.88%), and La Pino'z Pizza (1.57%). This indicates that Dosa Plaza customers also frequent these fast-food chains, revealing potential areas for competitive focus.
Understanding consumer segments helps in tailored marketing, product development, and customer engagement strategies.
Dosa Plaza's customer base shows a higher affinity towards women (72) compared to men (109). Among generations, Gen Y (105) exhibits the highest affinity, while Gen X (81) shows the lowest. This indicates that the brand resonates differently across genders and generations, which can inform marketing.