Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Donut Palace performance in the United States and how they change over time
See what factors influence Donut Palace performance in the United States and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Jul – Sep 25
Donut Palace is in the lower 29% of brands
Sample of brands in the same percentile
An analysis of Donut Palace' competitors in the United States
An analysis of Donut Palace' competitors in the United States
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference.
Donut Palace's market performance is in the lower 29%, indicating a below average market position. This means the brand captures less foot traffic compared to competitors. Performance peers in the same percentile include Zingerman's, Malibu Seafood Fresh Fish Market & Patio Cafe, Speedy's Pizza, Daiquiri Bar, fresh&co, and Congee Village.
Customer satisfaction (CSAT) reflects customer loyalty and brand perception, directly impacting revenue and long-term growth.
Donut Palace's overall CSAT is 80%, a decrease of 10.9 percentage points year-over-year. Texas shows 80% satisfaction with a 16.9 percentage point decrease, while Oklahoma has 68% satisfaction, down by 9.6 percentage points. The CSAT trend shows a decline from June to August 2025, indicating potential issues needing attention.
Average check reveals spending habits, reflecting menu pricing, customer affluence, and the effectiveness of upselling strategies.
Donut Palace's overall average check is $8.70, a decrease of 9.3% year-over-year. In Texas, the average check is $8.50 with no growth. The average check trend shows a slight decrease from June to July/August 2025, suggesting potential shifts in customer spending or menu choices.
Outlet count indicates brand reach and market penetration, influencing accessibility and overall revenue potential.
Donut Palace has 33 outlets in Texas, 6 in Oklahoma, 4 in Arkansas, and 3 each in Mississippi and Tennessee. Texas accounts for the majority of Donut Palace's locations, indicating a strong presence in that state.
Identifying competitors helps refine strategies, understand market dynamics, and capture market share effectively.
Donut Palace's top competitors based on cross-visitation are McDonald's (15.31%), Sonic Drive-In (15.31%), Taco Bell (11.22%), Whataburger (11.22%), and Texas Roadhouse (9.18%). This indicates that customers who visit Donut Palace also frequently visit these fast-food and casual dining establishments.
Traffic workload analysis optimizes staffing, inventory, and marketing efforts to meet peak demand and improve efficiency.
Donut Palace experiences peak traffic between 5 AM and 12 PM, with the highest workload at 8 AM (62.06%). Traffic is minimal from 6 PM to 3 AM. This data suggests focusing resources and promotions during the morning hours to maximize sales.
Understanding consumer segments enables targeted marketing, product development, and personalized customer experiences.
Donut Palace's customer base shows a high affinity towards women (index 98) and men (index 102). Gen X is overrepresented (index 141), while Gen Y is underrepresented (index 70). Gen Z shows a slightly higher affinity (index 110). This suggests Gen X and Gen Z are key demographics for Donut Palace.