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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Donut King performance in the Australia and how they change over time
See what factors influence Donut King performance in the Australia and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Aug – Oct 25
Donut King is right in the middle
Sample of brands in the same percentile
An analysis of Donut King' competitors in the Australia
An analysis of Donut King' competitors in the Australia
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Donut King's market performance is at the 48th percentile in Australia's Cafe & Restaurants industry, indicating a below average/lagging market position. This percentile reflects its share of customer traffic relative to competitors. Performance peers in the same percentile range include Roccella Restaurant, Industry Beans, Glenny Kebabs, Third Wave, La Mono and BrewDog.
Competitor analysis identifies key rivals and customer overlap. This informs strategies to differentiate and capture market share effectively.
Donut King's top competitors based on cross-visitation are McDonald's (15.87%), KFC (8.73%), Subway (6.35%), Hungry Jack's Burgers (4.76%), and Red Rooster (3.97%). This indicates that customers who visit Donut King also frequently visit these fast-food chains.
Traffic workload shows peak hours, enabling efficient staffing and resource allocation. Understanding patterns optimizes service and customer experience.
Donut King experiences peak traffic between 7 AM and 4 PM, with the highest workload around 9 AM to 12 PM (53.97% - 55.79%). Traffic is minimal during the night, with almost no activity between 10 PM and 5 AM. This data helps optimize staffing during peak hours.
Understanding consumer segments by gender and generation informs targeted marketing. Affinity insights guide positioning and engagement strategies.
Donut King's customer base shows a high affinity for women (110 index) and Gen X (208 index). This suggests that women and Gen X are overrepresented among Donut King's customers. Men are underrepresented (91 index), as well as Gen Y (68 index).