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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
See what factors influence Donut King performance in the Australia and how they change over time
See what factors influence Donut King performance in the Australia and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Donut King' competitors in the Australia
An analysis of Donut King' competitors in the Australia
Search among the top brands by number of locations
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Donut King is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market Performance shows a brand’s share of foot traffic, revealing its competitive strength and customer preference in the industry.
Donut King is a leading brand, ranking in the top 1% within the Cafe & Restaurants industry in Australia. This high percentile indicates a strong market presence and significant customer preference compared to its peers like Alchemy Polish Cafe Restaurant, Issho Cafe - Tokyo Dessert House, Munich Brauhaus, Costa Taco, Burrito Bar and Pattysmiths.
Customer Satisfaction (CSAT) reflects customer happiness, directly impacting loyalty and revenue. Tracking CSAT helps identify areas for service improvement.
Donut King's overall CSAT is 62%, with a slight decrease of 0.3 percentage points year-over-year. CSAT varies by state, with Queensland showing the highest satisfaction (67%) and Western Australia experiencing a significant decline (-26.9pp). The CSAT dynamic data indicates fluctuations, with a peak in May 2025 (68.06%) and a low in July 2025 (47.59%).
Average Check reflects spending per transaction, crucial for revenue analysis. Monitoring trends informs pricing and promotional strategies for profit maximization.
Donut King's overall average check is 15.9 AUD, a 29.6% decrease year-over-year. Victoria has the highest average check (21.4 AUD), while Western Australia has the lowest (11.5 AUD). The average check dynamic data shows fluctuations, peaking in May 2025 (17.93 AUD) and decreasing in June 2025 (11.85 AUD) before increasing again in July (19.5 AUD).
Outlet count indicates market reach. Tracking growth informs expansion, reflecting brand investment and accessibility for more customers.
Donut King has a total of 210 outlets in Australia. New South Wales has the highest number of outlets (74), followed by Queensland (59) and Victoria (37). South Australia has 2 outlets, and Northern Territory has 1. Distribution across states helps understand regional presence.
Competitor analysis identifies key players influencing market share. Understanding customer overlap informs competitive strategies to attract and retain customers.
Donut King's top competitors based on customer cross-visitation are McDonald's (17.82%), Hungry Jack's Burgers (7.47%), Subway (4.02%), KFC (4.02%), and Gloria Jean's Coffees (4.02%). This indicates that customers who visit Donut King also frequently visit these fast-food and coffee chains.
Traffic workload analysis shows peak hours, enabling optimized staffing and resource allocation for superior customer service and operational efficiency.
Donut King experiences peak traffic between 6 AM and 5 PM, with the highest workload around 10 AM-1 PM. Traffic is minimal between 10 PM and 5 AM. Operational strategies should align with this pattern for staffing.
Consumer segments (gender, generation) help target specific groups for marketing. Affinity insights inform tailored campaigns boosting engagement and loyalty.
Donut King shows high affinity with women (index of 126) and Gen X (index of 257). Men are under-indexed (index of 79), as are Gen Y (index of 85). Marketing can be tailored to Gen X and female preferences.