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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
See what factors influence del Puente performance in the Guatemala and how they change over time
See what factors influence del Puente performance in the Guatemala and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of del Puente' competitors in the Guatemala
An analysis of del Puente' competitors in the Guatemala
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
del Puente is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows a brand’s share of foot traffic, revealing its competitive strength and customer preference in the industry.
del Puente holds the 99th percentile, a leading position in the market. This indicates a strong preference among customers compared to its peers like Street Food Friends, Subway, Rincon Suizo, Applebee's Grill + Bar, Bar Sublime, and Café Barista, all within a similar percentile range.
CSAT measures customer happiness. Higher scores often mean repeat business and strong brand loyalty, boosting long-term success.
del Puente's overall CSAT is 75%, a slight decrease of 0.6 percentage points year-over-year. Customer satisfaction in Guatemala Department is at 74%, showing a slight increase. The trend from May to July 2025 shows a dip in CSAT.
Average check reflects customer spending per visit, showing pricing strategy effectiveness and customer value perception.
The overall average check for del Puente is 104.4 GTQ, a 4.8% increase year-over-year, suggesting customers are spending more per visit. The average check in Guatemala Department is 102.9 GTQ. Monthly data shows average check ranging from 101 to 106.82 GTQ.
Outlet count shows brand reach and expansion, influencing market presence and accessibility for customers.
del Puente has 20 outlets across Guatemala. 15 are in Guatemala Department, 2 in Chimaltenango, and 1 each in Quetzaltenango, Jutiapa, and Escuintla, showing a concentration in Guatemala Department.
Competitor analysis identifies key rivals and customer preferences, informing strategies for gaining competitive advantage.
Customers of del Puente also visit McDonald's (24.21%), San Martín (21.05%), Pollo Campero (18.95%), Burger King (16.84%), and Pizza Hut (9.47%). These are del Puente's top competitors based on cross-visitation.
Traffic workload shows peak hours, helping optimize staffing, manage resources, and improve customer experience during busy times.
Traffic is highest between 11 AM and 8 PM, peaking between 2 PM and 6 PM. Minimal traffic occurs between midnight and 9 AM, indicating optimal times for operational tasks.
Understanding consumer segments allows targeted marketing, boosting engagement and relevance for diverse customer groups.
Women are under-indexed (41) while Men are over-indexed (128). Gen X are over-indexed (174), while Gen Y are slightly under-indexed (92). This indicates the brand resonates differently with each segment.