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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
See what factors influence Costa Coffee performance in the United States and how they change over time
See what factors influence Costa Coffee performance in the United States and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
Search among the top brands by number of locations
In Cafés & Restaurants
·Jun – Aug 25
Costa Coffee is in the top 5% of brands
Sample of brands in the same percentile
An analysis of Costa Coffee' competitors in the United States
An analysis of Costa Coffee' competitors in the United States
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile indicates brand's foot traffic share, reflecting its competitive strength and customer preference.
Costa Coffee's market performance is at the 95th percentile, making it a leading brand. It signifies strong market presence and customer preference compared to its peers like Jupiter Pizza & Waffles Co., Pho Ca Dao, Chez Lafayette Creole Brasserie, Naori, Bep Sai Thanh (BST), and Tandem Coffee and Cocktails, all positioned at the same percentile.
Customer satisfaction reflects brand perception and loyalty, influencing repeat business and positive word-of-mouth referrals.
Costa Coffee's overall customer satisfaction is 63%, a decrease of 4 percentage points year-over-year. Satisfaction varies by state, with Mississippi at 73% and Washington at 52%. The trend indicates a slight CSAT increase from May (57.58%) to July (68.18%) 2025.
Average check indicates customer spending per visit and contributes to revenue, reflecting pricing strategy and customer purchase behavior.
The overall average check for Costa Coffee is $13.30, down 20% year-over-year. Average check is $17.80 in Mississippi and $11.20 in Georgia. The average check increased from $12.27 in May to $14.17 in July 2025.
Number of outlets indicates brand's reach and availability, impacting market penetration and customer accessibility.
Costa Coffee has 5 outlets each in Mississippi and Georgia, 2 in Texas, and 1 each in Colorado, Virginia, and Washington. This distribution reveals regional presence and market focus across the United States.
Identifying competitors helps in strategic positioning, understanding market dynamics, and benchmarking performance against industry rivals.
Costa Coffee's top competitors based on cross-visitation are McDonald's (18.87%), Chick-fil-A (13.21%), Sonic Drive-In (9.43%), Waffle House (7.55%), and Hardee's (7.55%). This shows a significant overlap in customer base with fast-food chains.
Traffic workload reveals peak hours and customer flow, enabling efficient staffing, resource allocation, and operational optimization.
Costa Coffee experiences peak traffic between 12:00 PM and 7:00 PM, with the highest workload around 12:00 PM (55.99%) and 1:00 PM (55.53%). Traffic is lowest between midnight and 6:00 AM, indicating overnight workload.
Understanding consumer segments allows for targeted marketing, personalized experiences, and tailored product offerings to maximize engagement.
Costa Coffee's customer base has a higher affinity among women (index 107) than men (index 93). Gen Y (index 134) and Gen Z (index 152) show higher affinity compared to Gen X (index 63), demonstrating higher interest for younger consumer groups.