Search among the top brands by number of locations
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Managing Partner, Global Business Development
Search among the top brands by number of locations
See what factors influence Costa Coffee performance in the India and how they change over time
See what factors influence Costa Coffee performance in the India and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Costa Coffee' competitors in the India
An analysis of Costa Coffee' competitors in the India
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Costa Coffee is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile reflects brand’s foot traffic share, showing its competitive strength and customer preference in the industry.
Costa Coffee holds a leading position in India's Cafe & Restaurants industry with a market performance percentile of 99. This indicates a high degree of customer preference and brand strength relative to competitors. Performance peers in the same range are Hotel Nabanna, Khalid's Biriyani, LAZEEZ KITCHEN, Subko Mini, Kritunga Restaurant, and Potful Biryani.
Customer satisfaction (CSAT) measures brand perception. Tracking CSAT helps understand loyalty, identify issues, and refine service strategies.
Costa Coffee's overall CSAT is 76%, a decrease of 2.7 percentage points year-over-year. Uttar Pradesh shows the highest CSAT (87%), while Karnataka shows a decrease (-13.4pp). The CSAT trend shows fluctuation, ranging from 59.36 to 82.48 during the observed period.
Average check (transaction value) highlights customer spending patterns and pricing effectiveness. Analyzing trends informs menu and promotional tactics.
Costa Coffee's overall average check is INR 608.6, down 1.5% year-over-year. Himachal Pradesh has the highest average check (INR 841.7), while Telangana is INR 627.3. Average check fluctuates, ranging from INR 596.43 to INR 621.88 during the period.
Outlet count indicates market presence and expansion. It reflects brand reach and accessibility, crucial for revenue and market share growth.
Costa Coffee has the most outlets in Haryana (33), followed by Uttar Pradesh (29) and Delhi (22). Goa has the fewest outlets (4). The distribution of outlets indicates regional priorities and market penetration strategies.
Identifying key competitors via cross-visitation reveals direct rivals and shared customer bases. This informs competitive positioning and marketing strategies.
Costa Coffee's customers also frequently visit Pizza Hut (15.60%), KFC (8.36%), McDonald's (6.41%), Haldiram's (6.13%), and Starbucks (5.57%). This indicates competition with fast-food chains and other cafe brands for customer visits.
Traffic workload by hour reveals peak times and operational needs. Understanding traffic patterns helps optimize staffing and resource allocation.
Costa Coffee experiences peak traffic workload between 10:00 and 19:00, with the highest workload around 15:00-17:00. Traffic is lowest between 0:00 and 6:00. This data guides staffing and promotional efforts based on hourly demand.
Analyzing consumer segments by Gender and Generation helps tailor marketing. Affinity insights inform targeted positioning and communication strategies.
Women (affinity index 106) are overrepresented, while Men (98) are slightly underrepresented. Gen X (123) shows high affinity, while Gen Y (96) and Gen Z (96) are slightly underrepresented. This suggests that Gen X consumers are more likely to choose Costa Coffee.