Search among the top brands by number of locations
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Managing Partner, Global Business Development
Search among the top brands by number of locations
See what factors influence Cinnabon performance in the Saudi Arabia and how they change over time
See what factors influence Cinnabon performance in the Saudi Arabia and how they change over time
Available by subscription
Available by subscription
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Jun – Aug 25
Cinnabon is in the top 1% of brands
Sample of brands in the same percentile
An analysis of Cinnabon' competitors in the Saudi Arabia
An analysis of Cinnabon' competitors in the Saudi Arabia
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile reveals brand's share of foot traffic, showing competitive strength and customer preference in the industry.
Cinnabon in Saudi Arabia holds a leading market performance at the 99th percentile, indicating a strong competitive position. This high percentile signifies that Cinnabon captures a significant portion of customer traffic compared to its peers like أبو جبارة, OKAWA, Labash, Sadd Ma'arib, البرجر الطازج Fresh Burger, and Harat Ward.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty, recommendations, and revenue. High CSAT scores correlate with business success.
Cinnabon's overall CSAT in Saudi Arabia is 67%, a 6pp increase year-over-year, indicating improved customer happiness. Ḥa'il Province has the highest CSAT at 78%, while Medina Province shows the lowest at 64% with a significant decrease. CSAT increased between May and July 2025.
Average check reflects spending per customer. Monitoring this KPI helps optimize pricing, promotions, and menu offerings for revenue maximization.
Cinnabon's overall average check in Saudi Arabia is 60 SAR, a 2.5% decrease year-over-year. Medina Province has the highest average check at 65.5 SAR. Makkah Region and Eastern Province have lower average check. Average check increased between May and July 2025.
Number of outlets indicates brand reach and market presence. A higher number suggests wider availability and potential for increased revenue.
Cinnabon has 45 outlets in Riyadh Region, representing the largest presence in Saudi Arabia. Makkah Region has 23, and Eastern Province has 20. Other regions have fewer outlets, with Al-Bahah Province and Tabuk Province having only one outlet each.
Identifying key competitors helps understand the competitive landscape, benchmark performance, and refine strategies for market share growth.
Cinnabon's top competitors in Saudi Arabia are Dunkin' and KFC (both at 10.28% cross visitation), followed by McDonald's (10.07%), Al Baik (9.14%), and Kudu (8.72%). This indicates that customers who visit Cinnabon also frequent these fast-food and cafe chains.
Understanding traffic patterns allows for optimized staffing, inventory management, and targeted marketing to maximize sales and customer experience.
Cinnabon experiences peak traffic workload between 16:00 (4:00 PM) and 22:00 (10:00 PM), with the highest workload at 21:00 (9:00 PM). Traffic is lowest between 2:00 AM and 6:00 AM. This data shows the periods with most customer activity.
Analyzing consumer segments informs targeted marketing, product development, and personalized experiences, leading to higher engagement and customer lifetime value.
Cinnabon's customer base in Saudi Arabia shows a higher affinity from women (102) compared to men (99), with Gen Z (292) exhibiting the highest affinity compared to Gen X (93) and Gen Y (82). This implies the brand is particularly resonating with women and Gen Z.