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Managing Partner, Global Business Development
See what factors influence Chipotle Mexican Grill performance in the United Kingdom and how they change over time
See what factors influence Chipotle Mexican Grill performance in the United Kingdom and how they change over time
Available by subscription
Available by subscription
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
Search among the top brands by number of locations
An analysis of Chipotle Mexican Grill' competitors in the United Kingdom
An analysis of Chipotle Mexican Grill' competitors in the United Kingdom
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Chipotle Mexican Grill is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market Performance shows brand’s share of foot traffic, revealing its competitive strength and customer preference in the industry.
Chipotle Mexican Grill's Market Performance in the UK's Cafe & Restaurants industry is in the top 1% (leading position). This means it outperforms most competitors, indicating high customer preference and market share. Its peers like Urban Tandoor, DanDan, Gloria, Myra Restaurant and Roxy Lanes are also in the top 1%.
Customer Satisfaction indicates loyalty and brand perception, influencing repeat visits and positive word-of-mouth, which is vital for growth.
Chipotle Mexican Grill demonstrates a high Customer Satisfaction of 85% in the UK, increasing 14.5 percentage points year-over-year. This signals improved customer experiences, fostering stronger brand loyalty and positive recommendations within the England region.
Average Check reflects spending per visit, indicating pricing strategy effectiveness and customer purchase behavior.
Chipotle Mexican Grill's Average Check is £15.3 in the UK, a decrease of 0.7% year-over-year. This suggests a slight shift in customer spending habits, potentially from promotional activities or changing menu preferences within the England region.
Competitor analysis reveals market dynamics and competitive landscape, informing strategic positioning and differentiation.
McDonald's (7.62%), Nando's (4.57%), KFC (4.27%), German Doner Kebab (3.05%), and Honest Burgers (3.05%) are the top brands visited by Chipotle Mexican Grill customers. This indicates shared customer interests and highlights key competitors within the Cafe & Restaurants sector.
Understanding consumer segments enables targeted marketing, improving engagement and brand resonance with specific demographics.
Chipotle Mexican Grill shows higher affinity with Women (84 index, under-indexed), Gen Y (119 index, over-indexed), and Gen Z (187 index, strongly over-indexed). This affinity data suggests these segments have strong interest in Chipotle. Men (112 index, over-indexed) and Gen X (63 index, under-indexed) represent other audiences.