Search among the top brands by number of locations
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See what factors influence China Buffet performance in the United States and how they change over time
See what factors influence China Buffet performance in the United States and how they change over time
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Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of China Buffet' competitors in the United States
An analysis of China Buffet' competitors in the United States
Search among the top brands by number of locations
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
China Buffet is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance reflects brand strength and customer preference, vital for strategic decisions and competitive positioning in the cafe & restaurant sector.
China Buffet ranks in the top 1% (99th percentile), indicating a leading market performance. This shows strong customer preference compared to its peers in the United States cafe & restaurant industry. Performance peers in the same percentile include Samudhra Premium Restaurant & Lounge, Liberty Bagels, La Marsa, Quotes, Al's Hot Chicken, and Jimboy's Tacos.
Customer satisfaction is a key indicator of brand loyalty and service quality, influencing repeat business and positive word-of-mouth referrals.
Overall customer satisfaction for China Buffet is 70%, a decrease of 3.8 percentage points year-over-year. Missouri shows the highest satisfaction at 83% with a growth of 4.5pp, while Oregon and New Jersey experienced significant declines. The trend shows CSAT fluctuating between 66.13% and 73.71% during the reporting period.
Average check reveals customer spending habits and menu pricing effectiveness, directly impacting revenue and profitability.
The average check for China Buffet is $19.20, a decrease of 11.2% year-over-year. Missouri has the highest average check at $22.60 with no growth, while Tennessee has the lowest at $18.80 also with no growth. The average check has fluctuated slightly, ranging from $18.74 to $19.66 during the period.
Outlet count indicates brand reach and market penetration, directly influencing accessibility and revenue potential across different regions.
China Buffet has a varying number of outlets across different states. Tennessee has the highest number of outlets at 4. Several states including Missouri, Kansas, Minnesota, South Carolina, Florida, and Ohio each have 2 outlets. Georgia, Iowa and Texas have 1 outlet each.
Identifying key competitors through cross-visitation patterns helps refine marketing strategies and differentiate the brand effectively.
China Buffet's top competitors, based on customer cross-visitation, are McDonald's (26.03%), Taco Bell (11.11%), Burger King (10.48%), Wendy's (9.52%), and Subway (7.30%). This indicates that China Buffet customers also frequently visit these fast-food chains.
Traffic workload analysis informs staffing and resource allocation, optimizing service and minimizing wait times during peak hours.
China Buffet experiences peak traffic workload between 11 AM and 6 PM, with the highest workload at 1 PM (61.11%) and 6PM (56.07%). Traffic is minimal before 10 AM and after 9 PM. The highest traffic is 61.11% at 1 PM.
Understanding consumer demographics allows for tailored marketing campaigns, improving engagement and brand resonance with target audiences.
China Buffet's customer base shows a high affinity among women (index 97) and men (index 103). Gen X are overrepresented (index 131), indicating high affinity, while Gen Y (index 73) and Gen Z (index 68) are underrepresented, suggesting lower affinity compared to the average consumer.