Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
See what factors influence Chick O Fish performance in the United States and how they change over time
See what factors influence Chick O Fish performance in the United States and how they change over time
Available by subscription
Available by subscription
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
Search among the top brands by number of locations
In Cafés & Restaurants
·Jun – Aug 25
Chick O Fish is in the top 2% of brands
Sample of brands in the same percentile
An analysis of Chick O Fish' competitors in the United States
An analysis of Chick O Fish' competitors in the United States
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance reflects brand strength and customer preference. A high percentile suggests strong competitive positioning within the Cafe & Restaurants industry.
Chick O Fish is a leading brand with a market performance percentile of 98 in the United States' Cafe & Restaurants industry. This indicates a substantial share of customer preference. Performance peers include Drowned Lands Brewery, Ole's Guacamoles, Living Room, Katie's Pizza & Pasta, Pack's Tavern, and Sesuit Harbor Cafe, all within a similar percentile range.
Customer satisfaction (CSAT) is crucial for brand loyalty and growth. Tracking changes in CSAT helps identify areas needing improvement to retain customers.
Overall customer satisfaction for Chick O Fish is at 87%, down by 4.9 percentage points year-over-year. Louisiana shows high satisfaction (92% with 10.2pp growth), while Texas has a lower CSAT (66%) with a significant decrease (-29pp). Oklahoma maintains a high satisfaction(92%) with a minor decrease (-1.8pp).
Average check reveals customer spending patterns. Monitoring its changes informs pricing and promotional strategies to optimize revenue per transaction.
The average check for Chick O Fish is $18, a 2.5% increase year-over-year. Texas has the highest average check at $19.3 USD, while Louisiana has an average check of $16.3 USD, and Oklahoma shows $18 USD. All states show no growth value.
Understanding competitors' strengths and customer overlap enables strategic positioning and targeted marketing to capture market share.
Top competitors for Chick O Fish, based on customer cross-visitation, are McDonald's (13.46%), Burger King (7.69%), Sonic Drive-In (7.69%), Wendy's (6.73%), and Braum's Ice Cream & Dairy Store (6.73%). These brands represent the primary competitive landscape.
Understanding consumer demographics enables targeted marketing. Tailoring strategies to specific segments improves engagement and increases marketing ROI.
Chick O Fish consumer base shows strong female affinity (95%) and relatively high male affinity (105%). Gen X is overrepresented (108%), Gen Y is near average (98%), while Gen Z is significantly underrepresented (43%). These insights help refine marketing strategies.