Search among the top brands by number of locations
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Managing Partner, Global Business Development
Search among the top brands by number of locations
See what factors influence CHAGEE performance in the Malaysia and how they change over time
See what factors influence CHAGEE performance in the Malaysia and how they change over time
Available by subscription
Available by subscription
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of CHAGEE' competitors in the Malaysia
An analysis of CHAGEE' competitors in the Malaysia
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
CHAGEE is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows a brand’s share of foot traffic, revealing its competitive strength and customer preference in the industry.
CHAGEE in Malaysia holds a leading market position in the Cafe & Restaurants industry, ranking in the top 1%. This indicates a strong competitive standing and high customer preference. Performance peers in similar range: Mokky's Pizza & Coffee Setapak, Empat Sekawan, Haidilao Sunway Velocity, Hot Bird Subang Jaya, Cafe Chef Wan and llaollao.
Customer satisfaction (CSAT) measures how well a brand's products/services meet customer expectations, impacting loyalty and brand perception.
CHAGEE's overall customer satisfaction in Malaysia is 72%, a decrease of 13.7 percentage points year-over-year. Negeri Sembilan shows the highest CSAT at 98% with a growth of 6.4 percentage points. Kuala Lumpur shows the lowest CSAT at 80% with a decrease of 13.9 percentage points.
Average check reflects the typical transaction value, indicating customer spending habits and the brand's pricing power.
The overall average check for CHAGEE in Malaysia is 20.4 MYR, a 2.1% increase year-over-year. Johor has the highest average check at 33.9 MYR. Kuala Lumpur shows the lowest average check at 14.6 MYR.
Identifying key competitors allows a brand to understand the competitive landscape, benchmark performance, and refine strategies.
CHAGEE's top competitors in Malaysia, based on customer cross-visitation, are ZUS Coffee (4.61), Starbucks (3.52), McDonald's (3.52), KFC (2.98), and Oriental Kopi 华阳 (2.44). This indicates these brands share a significant portion of CHAGEE's customer base.
Understanding consumer segments enables targeted marketing, product development, and personalized customer experiences for better engagement.
CHAGEE's customer base in Malaysia shows a higher affinity towards women (109) compared to men (93). Among generations, Gen Z (114) and Gen Y (100) are over-indexed, while Gen X (68) is under-indexed.