Search among the top brands by number of locations
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Managing Partner, Global Business Development
See what factors influence Cafe Yumm! performance in the United States and how they change over time
See what factors influence Cafe Yumm! performance in the United States and how they change over time
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Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Jun – Aug 25
Cafe Yumm! is in the top 1% of brands
Sample of brands in the same percentile
Search among the top brands by number of locations
An analysis of Cafe Yumm!' competitors in the United States
An analysis of Cafe Yumm!' competitors in the United States
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance indicates brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Cafe Yumm! holds a leading position with a percentile of 99. This shows strong market dominance. Performance peers such as Kitsune Sushi, Bien Mérité Cafe, Bakery, and Restaurant, Early Bird Brunch, Peppercorn Station, Honest Indian Vegetarian Restaurant, Thomas Donut & Snack Shop share this high percentile.
Customer satisfaction reflects loyalty and predicts future growth, highlighting areas for improvement and competitive advantage.
Overall customer satisfaction for Cafe Yumm! is 80%, a 1.1pp increase year-over-year. Satisfaction in Oregon is 78% (down 2.2pp), while Washington shows 74% (up 13.4pp), indicating a need to investigate the drop in Oregon and capitalize on gains in Washington.
Average check reveals customer spending habits, influencing revenue strategies and menu optimization for increased profitability.
The overall average check for Cafe Yumm! is $17.00, up 8.9% year-over-year. Oregon averages $17.10, while Washington is at $16.40. This suggests stable spending, with opportunities to explore drivers for increased spending.
Outlet count indicates brand reach and expansion, reflecting investment and growth potential across different regions.
Cafe Yumm! has 19 outlets in Oregon, 2 in Washington, and 1 in Idaho. This geographic distribution highlights Oregon as the primary market, with room for expansion in Washington and Idaho.
Identifying competitors helps refine strategies, understand market dynamics, and capitalize on opportunities for differentiation.
Top competitors for Cafe Yumm! based on customer cross-visitation are Dutch Bros Coffee (7.41%), Taco Bell (6.88%), McDonald's (6.88%), Chipotle Mexican Grill (6.88%), and Wendy's (4.76%). These brands represent alternative dining choices for Cafe Yumm!'s customers.
Traffic workload analysis helps optimize staffing, manage resources, and enhance customer experience during peak hours.
Cafe Yumm!'s peak traffic occurs between 10 AM and 7 PM, with a significant workload around noon (75.11) and 1 PM (73.71). There is almost no activity between 10 PM and 5 AM. Staffing should align with these peak and off-peak times.
Understanding consumer segments allows targeted marketing and product development, maximizing engagement and brand resonance.
Women show high affinity (102%) for Cafe Yumm!, while men are slightly under-indexed (98%). Gen X exhibits high affinity (103%), while Gen Y (88%) and Gen Z (83%) are under-indexed, suggesting a need to tailor marketing to younger generations.