Search among the top brands by number of locations
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Managing Partner, Global Business Development
Search among the top brands by number of locations
See what factors influence Cafe 63 performance in the Australia and how they change over time
See what factors influence Cafe 63 performance in the Australia and how they change over time
Available by subscription
Available by subscription
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Cafe 63' competitors in the Australia
An analysis of Cafe 63' competitors in the Australia
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Cafe 63 is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile shows the brand's share of foot traffic, revealing competitive strength and customer preference in the industry.
Cafe 63's market performance is leading with a percentile of 99, placing it in the top 1% of brands. This indicates strong competitive positioning. Performance peers in the same range include: Abb Air Thai, Zarraffa's Coffee, Noodle Box, Gelatissimo, Mad Mex, David's Noodle & Hotpot.
Customer satisfaction is crucial as it directly impacts loyalty, repurchase rates, and positive word-of-mouth, driving long-term brand success.
Cafe 63 exhibits a customer satisfaction of 77%, up 4.8 percentage points year-over-year. Both Western Australia (78%) and Queensland (77%) show high customer satisfaction, suggesting consistent service quality.
Average check is a key performance indicator that measures the average amount spent per transaction, affecting overall revenue and profitability.
The overall average check for Cafe 63 is 29.9 AUD, a decrease of 4.7% year-over-year. Queensland average check is 29.9 AUD, while Western Australia average check is 29 AUD, indicating only slight regional differences.
Identifying top competitors highlights direct rivals for customers, crucial for strategic positioning and differentiation efforts in the market.
Cafe 63's top competitors based on customer cross-visitation are McDonald's (14.50%), KFC (6.84%), Hungry Jack's Burgers (6.35%), Zarraffa's Coffee (5.54%), and Guzman y Gomez (3.91%).
Understanding consumer segments enables targeted marketing, tailoring products and messages to resonate with specific demographic groups for better engagement.
Women are over-represented among Cafe 63's customers (101 affinity index), while men are under-represented (99 affinity index). Gen X has a high affinity (200 affinity index) while Gen Y is under-indexed (57 affinity index), Gen Z demonstrates strong affinity (149 affinity index).