Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Burger King performance in the South Korea and how they change over time
See what factors influence Burger King performance in the South Korea and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Burger King' competitors in the South Korea
An analysis of Burger King' competitors in the South Korea
In Cafés & Restaurants
·Aug – Oct 25
Burger King is ahead of most brands
Sample of brands in the same percentile
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Burger King's market performance in South Korea is at the 73rd percentile, indicating an above-average market standing. This means Burger King outperforms many competitors in attracting customers. Performance peers in a similar range include Wangbijib Myeongdong Center store, Odarijip, 노도고등어회, 도산이국(eeguk), Hansikwangbijib (Euljiro Branch), and Schedule.
Competitor analysis identifies key rivals and customer preferences, informing competitive strategies and market positioning.
The top competitors for Burger King in South Korea, based on cross-visitation, are Starbucks (22.44%), McDonald's (12.03%), Lotteria (5.21%), A Twosome Place (4.49%), and Ediya Coffee (3.23%). This indicates that customers who visit Burger King also frequently visit these brands.
Traffic workload analysis optimizes staffing and resource allocation, ensuring efficient service during peak hours.
Burger King in South Korea experiences peak traffic workload between 10 AM and 8 PM, with the highest traffic around 7 PM (69.62). The lowest traffic workload occurs between 1 AM and 5 AM, indicating significantly reduced activity during these hours.
Understanding consumer segments enables targeted marketing, improving engagement and brand resonance.
Burger King's consumer base in South Korea shows a higher affinity among men (index 144) compared to women (index 48). Among generations, Gen X is overrepresented (index 132), while Gen Y (index 91) and Gen Z (index 62) are underrepresented relative to the average consumer.