Search among the top brands by number of locations
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Managing Partner, Global Business Development
Search among the top brands by number of locations
See what factors influence Lotteria performance in the South Korea and how they change over time
See what factors influence Lotteria performance in the South Korea and how they change over time
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Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Jun – Aug 25
Lotteria is in the top 1% of brands
Sample of brands in the same percentile
An analysis of Lotteria' competitors in the South Korea
An analysis of Lotteria' competitors in the South Korea
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance reveals brand's share of foot traffic, indicating its competitive strength and customer preference in the Cafe & Restaurants industry.
Lotteria, with a market performance percentile of 99 in South Korea, is a leading brand. This high percentile means Lotteria captures a significant portion of customer traffic. Performance peers in the same range include 일편등심 명동점 (Myeongdong Beef Korean BBQ), 벅벅 신당점, Wangbijib Myeongdong, 공감 합정점, Obok Korean BBQ Hongdae Vanga (오복솥뚜껑 홍대반가점), and Kampungku Restaurant.
Customer satisfaction (CSAT) reflects customer contentment, directly impacting loyalty and revenue. Monitoring CSAT enables targeted improvements.
Lotteria's overall customer satisfaction is 66%, a decrease of 8 percentage points year-over-year. North Gyeongsang shows a CSAT of 71% with a decrease of 6.3pp, while Gyeonggi has a CSAT of 68% with an increase of 1.5pp. This mixed performance suggests regional differences in customer experience.
Average check reflects spending per customer, impacting overall revenue. Tracking this KPI helps optimize pricing and promotional strategies.
Lotteria's overall average check is 12.3K KRW, a 15.9% increase year-over-year. Gyeonggi shows an average check of 18.5K KRW. The upward trend indicates customers are spending more per visit, potentially from successful upselling or menu changes.
Outlet count indicates market reach and growth. More outlets can mean greater brand visibility and customer accessibility in the Cafe & Restaurants sector.
Lotteria has 195 outlets in Gyeonggi, demonstrating its strongest presence there. Other significant regions include Gangwon State (44 outlets) and South Gyeongsang (38 outlets). This distribution highlights key markets for Lotteria in South Korea.
Competitor analysis identifies key players and cross-visitation patterns. This understanding informs strategies to enhance market share and customer retention.
Lotteria's top competitors based on customer cross-visitation are Starbucks (22.25%), McDonald's (11.49%), A Twosome Place (5.62%), Burger King (5.38%), and KFC (3.67%). Starbucks has the highest overlap in customer base.
Traffic workload patterns reveal peak hours, enabling efficient staffing and resource allocation to enhance customer service and operational effectiveness.
Lotteria experiences peak traffic between 12:00 and 19:00, with the highest workload around 18:00 (57.95%). Traffic is significantly lower during early morning hours. This data informs staffing and promotional strategies.
Understanding consumer segments (gender, generation) allows targeted marketing, improving engagement and brand relevance for Cafe & Restaurants.
Lotteria's customer base has a high affinity with Men (135%), and Gen X (121%). Women are under-indexed (50%). This suggests targeted marketing towards the leading consumer segments may be effective.