Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence BHC치킨 performance in the South Korea and how they change over time
See what factors influence BHC치킨 performance in the South Korea and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Jul – Sep 25
BHC치킨 is ahead of most brands
Sample of brands in the same percentile
An analysis of BHC치킨' competitors in the South Korea
An analysis of BHC치킨' competitors in the South Korea
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
BHC치킨 holds the 73rd percentile, indicating an average/above average market position. This means BHC치킨 outperforms many competitors in foot traffic. Performance peers in the same percentile range include Sillim Chuncheon House, Hongdae Dawn, and Standard Bread.
Customer satisfaction reflects brand perception and loyalty, directly impacting retention and revenue growth. Higher satisfaction scores indicate stronger brand health.
Overall customer satisfaction for BHC치킨 is 77%, a 5.4 percentage point increase year-over-year, indicating improved customer sentiment. However, Jeju shows 68% satisfaction with a decrease of 2.9 percentage points, and Gyeonggi shows 61% with a significant decrease of 30.4 percentage points.
Average check reveals customer spending habits and pricing power. Monitoring this KPI helps optimize menu pricing and promotional strategies for revenue maximization.
The overall average check for BHC치킨 is 24.4K KRW, an 8.8% increase year-over-year, suggesting customers are spending more per visit. Gyeonggi has an average check of 23K KRW, while Jeju has 21.8K KRW. Both regions show no growth in average check.
Outlet count indicates brand reach and market penetration. A larger network can enhance accessibility and brand visibility, driving overall sales volume.
BHC치킨 has the most outlets in Gyeonggi (211), indicating a strong presence in that state. Other states with notable outlet counts include North Gyeongsang (60), South Gyeongsang (56), and South Chungcheong (55), reflecting regional market focus.
Competitor analysis identifies key rivals and customer overlap. Understanding cross-visitation patterns informs competitive strategies and targeted marketing efforts.
Starbucks is the top competitor with a cross-visitation rate of 11.07%, indicating a significant overlap in customer base with BHC치킨. Other notable competitors include McDonald's (4.43%), Ungteori Saenggogi (3.69%), and Kyochon (3.32%).
Traffic workload analysis reveals peak hours and customer flow patterns. This insight helps optimize staffing, resource allocation, and promotional timing for efficiency.
BHC치킨 experiences peak traffic workload between 12:00 PM and 10:00 PM, with the highest activity around 6:00 PM to 8:00 PM. Traffic is significantly lower during early morning hours, indicating a need for targeted promotions during off-peak times.
Understanding consumer segments by gender and generation informs targeted marketing and positioning. Affinity insights guide tailored campaigns and product development.
Women are highly represented among BHC치킨 consumers (91 affinity index), while men are over-represented (108 affinity index). Gen Y shows a high affinity (121 affinity index), while Gen X and Gen Z are under-indexed (91 affinity index each).