Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Burger King performance in the Brazil and how they change over time
See what factors influence Burger King performance in the Brazil and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Burger King' competitors in the Brazil
An analysis of Burger King' competitors in the Brazil
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Aug – Oct 25
Burger King is ahead of most brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Burger King's market performance in Brazil is at the 57th percentile, indicating an average/above average market standing. This means Burger King is ahead of many competitors in attracting customers. Performance peers in the same percentile include Frango Assado, Churrascaria Coqueiro Verde - Parque 10 - Carne de Sol, Sodiê Doces, Amazônia na Cuia, Churrascaria Essência Gaúcha Granja Viana, and Restaurante Miguel e Meire.
Competitor analysis identifies key rivals and cross-visitation patterns, informing competitive strategies.
The top competitors for Burger King in Brazil, based on cross-visitation, are McDonald's (19.03%), Burger King itself (12.99%), Subway (3.02%), Coco Bambu (2.76%), and Outback Steakhouse (2.49%). This indicates that a significant portion of Burger King's customers also visit McDonald's.
Traffic workload reveals peak hours, enabling efficient staffing and resource allocation.
Burger King in Brazil experiences peak traffic between 18:00 and 21:00, with the highest workload at 20:00 (53.88%). The lowest traffic occurs between 3:00 and 6:00. This data helps optimize staffing and promotions.
Understanding consumer segments allows for targeted marketing, improving engagement and ROI.
Burger King's consumer base in Brazil shows a higher affinity towards women (135 index) compared to men (65 index). Gen X (115 index) and Gen Y (103 index) show higher affinity compared to Gen Z (65 index). This suggests marketing should be tailored to these segments.