Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Subway performance in the Brazil and how they change over time
See what factors influence Subway performance in the Brazil and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Subway' competitors in the Brazil
An analysis of Subway' competitors in the Brazil
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jul – Sep 25
Subway is in the top 23% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Subway's market performance in Brazil is at the 77th percentile, indicating an average/above average market standing. This means Subway outperforms 77% of brands in the Cafe & Restaurants industry. Performance peers in a similar range include Pizzaria (73rd), MiniKalzone (74th), Madero (74th), Fogo de Chão Brazilian Steakhouse (77th).
Customer satisfaction reflects brand perception and loyalty, directly impacting revenue and long-term sustainability.
Subway's overall customer satisfaction in Brazil is 56%, a 7 percentage point increase year-over-year. The Southeast and North regions show the highest CSAT at 57%, with the largest growth in the Southeast (14.3pp). The South region shows a decrease of 2.4pp. This indicates generally improving customer sentiment, with regional variations.
Average check reveals customer spending habits, crucial for pricing strategies and revenue forecasting.
The overall average check for Subway in Brazil is 45.6 BRL, a 4.3% increase year-over-year. The Central-West region has the highest average check at 49.3 BRL. This suggests customers are spending slightly more per visit compared to the previous year, with regional differences in spending habits.
Outlet count indicates brand reach and market penetration, influencing accessibility and brand visibility.
Subway has 723 outlets in the Southeast region of Brazil, the highest number compared to other regions. The South region has 309 outlets, followed by the Northeast with 270, Central-West with 258, and North with 62. This distribution highlights the brand's stronger presence in the Southeast region.
Identifying competitors helps refine strategies, understand market dynamics, and capture market share.
The top competitors for Subway in Brazil, based on cross-visitation, are McDonald's (12%) and Burger King (6.38%). Other competitors include Espeto do Duda - Un. Goiabeiras (5.68%), Dom Sebastião Duque de Caxias (5.62%), and Padaria Pão Praça e Cia (5.62%). This indicates a significant overlap in customer base with major fast-food chains.
Traffic workload analysis optimizes staffing, resource allocation, and operational efficiency.
Subway's peak traffic workload in Brazil occurs between 12:00 PM and 7:00 PM, with the highest workload at 6:00 PM (53.89%). Traffic is significantly lower during early morning hours. This data suggests the need for increased staffing and resource allocation during peak hours to manage customer flow effectively.
Understanding consumer segments enables targeted marketing and product development, enhancing customer engagement.
Subway's consumer base in Brazil shows a slightly higher affinity towards Men (102) compared to Women (98). Among generations, Gen Z shows the highest affinity (117), followed by Gen Y (101), and Gen X (93). This suggests that Gen Z consumers are overrepresented in Subway's customer base, while Gen X consumers are underrepresented.