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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence SP performance in the Brazil and how they change over time
See what factors influence SP performance in the Brazil and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of SP' competitors in the Brazil
An analysis of SP' competitors in the Brazil
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Aug – Oct 25
SP is ahead of most brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference.
SP's market performance is at the 63rd percentile, indicating an average/above average market position in Brazil's Cafe & Restaurants industry. This means SP is ahead of many competitors. Performance peers in the same percentile range include Frontera, Toca do Açaí, Espeto Do China, Pigalle Pizzaria, Bona Trattoria - Gastronomia Italiana, and Point do Gordão.
Identifying competitors helps refine strategies. Understanding who else customers visit informs marketing and product development efforts.
SP's top competitors based on cross-visitation are McDonald's (4.68%), Coco Bambu (3.94%), Fit Food (3.45%), Outback Steakhouse (2.71%), and NESCAFÉ (2.22%). This indicates that customers who visit SP also frequently visit these brands, suggesting they cater to similar customer preferences or needs.
Traffic workload reveals peak hours, enabling efficient staffing and resource allocation. Understanding customer flow optimizes service and minimizes wait times.
SP experiences varying traffic workload throughout the day. Traffic workload fluctuates between approximately 39.06 and 49.17. The highest traffic workload occurs around 6 AM (49.17), while the lowest is around 0 AM (39.06). This data helps optimize staffing and resource allocation during peak and off-peak hours.
Consumer segments inform targeted marketing. Understanding demographics allows tailored campaigns, maximizing engagement and ROI.
SP's customer base shows a high affinity towards women (93%) and men (107%). Among generations, Gen X shows an affinity of 103%, Gen Y 108%, and Gen Z 96%. This suggests that Gen Y is overrepresented, while Gen Z is underrepresented in SP's customer base.