Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Burger King performance in the United Arab Emirates and how they change over time
See what factors influence Burger King performance in the United Arab Emirates and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Aug – Oct 25
Burger King is in the top 12% of brands
Sample of brands in the same percentile
An analysis of Burger King' competitors in the United Arab Emirates
An analysis of Burger King' competitors in the United Arab Emirates
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Burger King's market performance is at the 88th percentile in the UAE's Cafe & Restaurants industry, indicating an above average market standing. This means Burger King captures more customer traffic than most competitors. Performance peers in the same or adjacent percentile range include McDonald's and Hardee's.
Identifying top competitors and cross-visitation patterns helps refine marketing strategies and understand customer preferences.
McDonald's is the most frequently visited competitor by Burger King customers (8.28% cross-visitation), followed by KFC (7.45%), Pizza Hut (4.79%), and Texas Chicken (4.51%). Wendy's has a cross-visitation of 3.65%. This suggests a significant overlap in customer base among these fast-food chains.
Traffic workload analysis optimizes staffing and resource allocation, ensuring efficient service during peak hours.
Burger King in the UAE experiences peak traffic between 6 PM and 9 PM, with the highest workload at 66.44% at 9 PM. Traffic is lowest between 4 AM and 6 AM. This data helps optimize staffing levels to meet customer demand effectively throughout the day.
Understanding consumer demographics enables targeted marketing, enhancing campaign relevance and effectiveness.
Burger King's customer base in the UAE shows a higher affinity among men (index 127) compared to women (index 58). Among generations, Gen Y (index 107) shows a higher affinity, while Gen X (index 69) and Gen Z (index 78) are under-indexed. This suggests targeted marketing towards men and Gen Y may be more effective.