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Managing Partner, Global Business Development
See what factors influence Nando's performance in the United Arab Emirates and how they change over time
See what factors influence Nando's performance in the United Arab Emirates and how they change over time
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Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Nando's' competitors in the United Arab Emirates
An analysis of Nando's' competitors in the United Arab Emirates
Top-5 brands that brand's customers also visit
Search among the top brands by number of locations
In Cafés & Restaurants
·Jun – Aug 25
Nando's is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile reflects brand's foot traffic share, indicating competitive strength and customer preference in the industry.
Nando's holds a leading market position in the UAE's Cafe & Restaurants industry with a percentile of 99, placing it in the top 1% of brands. This indicates high customer preference and competitive strength relative to peers like Burger King, McDonald's, Pizza Hut, Hardee's, KFC and Wendy's, all also holding leading positions.
Customer satisfaction reflects brand perception, influencing loyalty and advocacy. High CSAT scores correlate with repeat business and positive word-of-mouth.
Nando's in the UAE boasts a high customer satisfaction, with an overall CSAT of 95%, a 2 percentage point increase year-over-year. Sharjah and Abu Dhabi Emirates lead with 98% satisfaction, followed by Dubai at 94%. This upward trend suggests successful customer experience strategies.
Average check reveals customer spending per visit, indicating pricing strategy effectiveness and customer value perception.
Nando's UAE reports an overall average check of 160.60 AED, up 11.1% year-over-year. Sharjah Emirate has the highest average check at 172.50 AED, while Abu Dhabi Emirate has the lowest at 150.70 AED. The increase suggests higher spending per customer, potentially from menu adjustments or increased order sizes.
Number of outlets indicates brand reach and market penetration, influencing accessibility and brand visibility.
Nando's in the UAE has a total of 21 outlets. Dubai leads with 13 outlets, followed by Abu Dhabi Emirate with 6. Ras al-Khaimah and Sharjah Emirate each have 1 outlet. Dubai represents the brand's strongest market presence.
Competitor analysis identifies key rivals and cross-visitation patterns, informing competitive strategy and market positioning.
Nando's in the UAE sees KFC and McDonald's as its top competitors based on customer cross-visitation (3.14%). Starbucks, India Palace Restaurant, and Pizza Hut have lower cross-visitation (1.83%). These patterns inform Nando's about its competitive landscape and shared customer base.
Traffic workload by hour reveals peak activity times, enabling optimized staffing, resource allocation, and customer experience management.
Nando's in the UAE experiences peak traffic between 6 PM and 8 PM, with workload values reaching 64.98-65.52. Lowest traffic occurs between 3 AM and 7 AM. This hourly workload distribution informs operational decisions such as staffing and inventory management.
Understanding consumer segments enables targeted marketing, personalized experiences, and tailored product offerings for improved engagement and ROI.
Nando's in the UAE shows balanced gender affinity. Gen X and Gen Z segments are overrepresented with indices of 126 and 129 respectively indicating high affinity. Gen Y is slightly underrepresented with index of 92. This informs targeted marketing strategies and product development.