Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Texas Chicken performance in the United Arab Emirates and how they change over time
See what factors influence Texas Chicken performance in the United Arab Emirates and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Jul – Sep 25
Texas Chicken is ahead of most brands
Sample of brands in the same percentile
An analysis of Texas Chicken' competitors in the United Arab Emirates
An analysis of Texas Chicken' competitors in the United Arab Emirates
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Texas Chicken's market performance is at the 73rd percentile in the UAE's Cafe & Restaurants industry, indicating an average/above average market standing. This means Texas Chicken attracts more customers than most competitors. Performance peers in the same percentile range include Arabian Tea House Restaurant & Cafe, Class Food Muti Cuisine Restaurant, De Fish Seafood Restaurant, and Al Safadi Restaurant.
Customer satisfaction reflects brand perception and loyalty, directly impacting repeat business and long-term revenue growth.
Texas Chicken boasts a high overall customer satisfaction of 90% in the UAE, with a 0.8pp increase year-over-year. Umm al-Quwain shows the highest satisfaction at 100%. Fujairah and Abu Dhabi Emirate experienced slight decreases in customer satisfaction. The CSAT score has fluctuated between 84.58 and 92.42 during the reporting period.
Average check reveals customer spending habits, crucial for pricing strategies and revenue forecasting.
The average check for Texas Chicken varies by location, with Umm al-Quwain having the highest average check at 331.7 AED. Ras al-Khaimah, Dubai, Fujairah Emirate and Abu Dhabi Emirate have lower average checks. The average check has fluctuated between 86.01 and 121.60 AED during the reporting period.
Outlet count indicates brand reach and market penetration, influencing accessibility and brand visibility.
Texas Chicken has a total of 49 outlets in the UAE. Dubai has the highest number of outlets (20), followed by Abu Dhabi Emirate (13) and Sharjah Emirate (9). Ajman Emirate, Ras al-Khaimah and Fujairah Emirate each have 2 outlets, while Umm al-Quwain has 1 outlet.
Identifying key competitors helps refine strategies to capture market share and differentiate the brand.
The top 5 competitors for Texas Chicken in the UAE, based on cross-visitation, are Burger King (17.27%), McDonald's (5.60%), KFC (5.47%), Pizza Hut (4.99%), and Al Baik (3.89%). This indicates that customers who visit Texas Chicken also frequently visit these fast-food chains.
Understanding traffic patterns allows for optimized staffing and resource allocation to meet customer demand.
Texas Chicken experiences peak traffic workload between 6 PM and 10 PM, with the highest workload at 62.37 around 9 PM. Traffic is lowest between 4 AM and 8 AM. This data helps optimize staffing and resource allocation during peak hours.
Understanding consumer demographics enables targeted marketing campaigns and product development.
Texas Chicken's customer base shows a high affinity towards women (67%), and men (120%). Among generations, Gen X is represented by 78%, Gen Y by 112%, and Gen Z by 57%. This suggests that Texas Chicken resonates more strongly with Gen Y and men, while Gen X and Gen Z are under-indexed.