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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Bonchon performance in the Philippines and how they change over time
See what factors influence Bonchon performance in the Philippines and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Bonchon' competitors in the Philippines
An analysis of Bonchon' competitors in the Philippines
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Aug – Oct 25
Bonchon is right in the middle
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Bonchon's MARKET PERFORMANCE is at the 45th percentile, indicating a below average/lagging market position in the Philippines' Cafe & Restaurants industry. This suggests Bonchon captures less foot traffic compared to competitors. Performance peers in the same percentile range include Domino's Pizza, Burnt Bean, and Barcino.
Competitor analysis identifies key rivals. Understanding cross-visitation patterns informs competitive strategies and customer retention efforts.
McDonald's (22.05%) and Jollibee (19.69%) are the top competitors with the highest cross-visitation from Bonchon customers. Chowking (9.45%), Gerry's Grill (8.66%), and Starbucks (7.87%) also attract Bonchon's customers. This indicates a need to understand why customers visit these competitors and identify opportunities to enhance Bonchon's offerings.
Traffic workload reveals peak hours. Analyzing hourly traffic helps optimize staffing, manage resources, and improve customer service efficiency.
Bonchon experiences peak traffic workload between 10:00 AM and 8:00 PM, with the highest activity around 6:00 PM (57.03%) and 7:00 PM (57.90%). Traffic is significantly lower during early morning hours. This data can inform staffing schedules and promotional activities to maximize efficiency during peak times.
Understanding consumer segments enables targeted marketing. Analyzing gender and generational mix informs tailored campaigns and product development.
Bonchon's customer base in the Philippines shows a high affinity for women (79% representation, -21.10 delta) and men (121% representation, 20.70 delta). Among generations, Gen Y is overrepresented (109% representation, 9.01 delta), while Gen X (99% representation, -0.58 delta) and Gen Z (88% representation, -11.54 delta) are underrepresented. This suggests marketing efforts should consider the preferences of Gen Y.