Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Bonchon performance in the Philippines and how they change over time
See what factors influence Bonchon performance in the Philippines and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Bonchon' competitors in the Philippines
An analysis of Bonchon' competitors in the Philippines
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jul – Sep 25
Bonchon is in the lower 42% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Bonchon's market performance is in the lower 42%, indicating a below-average market standing. This means Bonchon captures less foot traffic compared to competitors. Performance peers in the same range include Basil, HawkerChan - SM City Sorsogon, Domino's Pizza, CRACKIN' CRAB CEBU, Wolfgang's Steakhouse, and Yummy Dumplings 解馋水饺.
Customer satisfaction reflects brand perception and loyalty, directly impacting retention and revenue growth. High CSAT scores are crucial for sustainable success.
Overall customer satisfaction for Bonchon in the Philippines is 38%, a decrease of 4 percentage points year-over-year. Cordillera Administrative Region shows high satisfaction (91%), while Metro Manila has a lower score (32%). The trend shows fluctuations between 35.44% and 40.83% over the observed months.
Average check reveals customer spending habits and pricing power, influencing revenue per transaction and overall profitability. It's key for revenue optimization.
The overall average check for Bonchon is PHP 508.90, a 19.2% increase year-over-year. Calabarzon has a higher average check (PHP 577.30) compared to Metro Manila (PHP 422.40). The average check fluctuated between PHP 460.00 and PHP 537.50 over the observed months.
Outlet count indicates brand reach and market penetration, affecting accessibility and overall revenue potential. Expansion strategies rely on outlet distribution.
Bonchon has 83 outlets in Metro Manila, 33 in Calabarzon, 10 in Central Luzon, 5 in Central Visayas, 4 in Cagayan Valley, and 2 each in Bicol Region, Ilocos Region, Cordillera Administrative Region and Mimaropa. Soccsksargen has 1 outlet. Metro Manila accounts for the largest share of Bonchon outlets.
Competitor analysis identifies key rivals and customer preferences, informing competitive strategies and market positioning. It helps in understanding the competitive landscape.
Bonchon's top competitors based on cross-visitation are Jollibee (21.51%), McDonald's (18.28%), Starbucks (9.68%), Gerry's Grill (7.53%), and Burger King (6.45%). This indicates that customers who visit Bonchon also frequently visit these brands.
Traffic workload analysis optimizes staffing and resource allocation, ensuring efficient operations and customer service during peak hours. It helps manage operational efficiency.
Bonchon experiences peak traffic workload between 10 AM and 8 PM, with the highest workload around 6 PM (57.46%) and 7 PM (58.05%). Traffic is significantly lower during the early morning hours (0 AM to 7 AM).
Understanding consumer segments by Gender and Generation informs targeted marketing and positioning strategies, maximizing engagement and brand affinity.
Bonchon's customer base shows a higher affinity towards women (78%) and men (122%). Among generations, Gen Y (131%) shows the highest affinity, followed by Gen X (76%) and Gen Z (64%).