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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Blimpie performance in the United States and how they change over time
See what factors influence Blimpie performance in the United States and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Jul – Sep 25
Blimpie is in the lower 37% of brands
Sample of brands in the same percentile
An analysis of Blimpie' competitors in the United States
An analysis of Blimpie' competitors in the United States
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile indicates brand's share of foot traffic, revealing its competitive strength and customer preference.
Blimpie's market performance is in the lower 37th percentile, indicating a below average market position. This suggests Blimpie has a smaller share of customer traffic compared to its competitors. Performance peers in the same percentile include CAO Bakery & Cafe.
Customer satisfaction (CSAT) reflects customer happiness, directly impacting loyalty, brand reputation, and revenue growth.
Blimpie's overall customer satisfaction is 78%, a 4.4 percentage point increase year-over-year. Arizona and New York show the highest CSAT at 88%. Georgia shows the largest growth in CSAT, up by 23 percentage points.
Average check reveals how much customers spend per visit, influencing revenue and profitability strategies.
Blimpie's overall average check is $14.60, a 1.3% decrease year-over-year. New Jersey has the highest average check at $20.60. Michigan has the lowest average check at $10.80.
Number of outlets indicates brand reach and market presence, influencing accessibility and brand visibility.
Blimpie has the most outlets in New Jersey (24), followed by Georgia (18). States like Utah and California have fewer outlets (3 and 4 respectively), indicating a smaller presence in those markets.
Competitor analysis identifies key rivals and customer preferences, informing competitive strategies and market positioning.
Blimpie's top competitors based on cross-visitation are McDonald's (18.09%), Wendy's (9.55%), Waffle House (6.03%), Subway (6.03%), and Chick-fil-A (5.53%). This indicates that customers who visit Blimpie also frequently visit these fast-food chains.
Traffic workload by hour reveals peak times, enabling efficient staffing and resource allocation for optimal service.
Blimpie experiences peak traffic between 12 PM and 2 PM, with the highest workload around 12 PM (61.86%). Traffic is lowest in the early morning hours, indicating a need for adjusted staffing during off-peak times.
Understanding consumer segments enables targeted marketing, tailoring products and messaging to specific demographics for higher engagement.
Blimpie's customer base shows a higher affinity towards women (91%) and men (109%). Among generations, Gen Z shows the highest affinity (122%), followed by Gen X (104%) and Gen Y (102%).