Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Black Rifle Coffee Company performance in the United States and how they change over time
See what factors influence Black Rifle Coffee Company performance in the United States and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Jul – Sep 25
Black Rifle Coffee Company is right in the middle
Sample of brands in the same percentile
An analysis of Black Rifle Coffee Company' competitors in the United States
An analysis of Black Rifle Coffee Company' competitors in the United States
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Black Rifle Coffee Company's market performance is at the 45th percentile, indicating a below average/lagging position. This suggests the brand captures less foot traffic than many competitors. Performance peers in the same percentile range include Flavor Hills, Middle Eats, Puckers Sports Grill, Pa' Paraguaná Venezuelan Latin Restaurant, Caroline, and Dr. Limon Ceviche Bar.
Customer satisfaction (CSAT) reflects how happy customers are with a brand, impacting loyalty and repeat business. High CSAT often correlates with positive word-of-mouth.
Black Rifle Coffee Company has an overall CSAT of 88%, a 1.2 percentage point increase year-over-year, indicating improved customer happiness. Louisiana shows the highest CSAT at 100%, while Virginia has decreased to 92%. This suggests targeted improvements may be needed in Virginia.
Average check reveals how much customers spend per visit, influencing revenue. Monitoring this KPI helps optimize pricing and identify upselling opportunities.
The overall average check for Black Rifle Coffee Company is $10.20, a decrease of 8.6% year-over-year. Virginia has the highest average check at $16.80. The decrease suggests a need to analyze pricing strategies and customer spending habits.
The number of outlets indicates brand reach and market presence. Growth in outlet numbers often signals expansion and increased accessibility for customers.
Black Rifle Coffee Company has 17 outlets in Texas, the most of any state. Utah, Virginia, Florida and Tennessee each have 3 outlets. This distribution highlights key markets for the brand and potential areas for expansion.
Identifying key competitors helps a brand understand its competitive landscape and benchmark performance. Cross-visitation data reveals shared customer bases.
The top competitors for Black Rifle Coffee Company, based on cross-visitation, are McDonald's (9.03%), Starbucks (6.47%), Chick-fil-A (5.79%), Dunkin' (5.45%), and Dutch Bros Coffee (4.43%). This indicates a significant overlap in customer base with these major chains.
Traffic workload by hour reveals peak and off-peak times, enabling efficient staffing and resource allocation to meet customer demand effectively.
Black Rifle Coffee Company experiences peak traffic between 9 AM and 11 AM, with the highest workload at 10 AM (63.32%). Traffic is minimal between 9 PM and 5 AM. This data allows for optimized staffing and marketing efforts during peak hours.
Understanding consumer segments by gender and generation allows for targeted marketing and product development, improving engagement and brand affinity.
Black Rifle Coffee Company's customer base shows a higher affinity among men (112) compared to women (88). Gen X shows a higher affinity (109) compared to Gen Y (88) and Gen Z (100). This suggests targeted marketing strategies should consider these segment preferences.