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Managing Partner, Global Business Development
See what factors influence Big Fernand performance in the France and how they change over time
See what factors influence Big Fernand performance in the France and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Big Fernand' competitors in the France
An analysis of Big Fernand' competitors in the France
Top-5 brands that brand's customers also visit
Search among the top brands by number of locations
In Cafés & Restaurants
·Jun – Aug 25
Big Fernand is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing competitive strength and customer preference in the industry.
Big Fernand, with a market performance percentile of 99 in France, is a leading brand. This signifies a strong market presence. Peers like Domino's Pizza, La Côte et L'Arête, Brut Butcher and Restaurant flunch, share this leading position.
CSAT is crucial as it reflects customer loyalty and overall brand perception, directly impacting revenue and long-term sustainability.
Big Fernand's overall customer satisfaction (CSAT) is 76%, a slight decrease of 1.4pp year-over-year. Martinique shows the highest CSAT at 92% with a growth of 6.3pp. Metropolitan France at 75% has a CSAT decrease of 1.8pp. Réunion shows 74% with a considerable growth of 32.6pp.
Average check indicates spending per customer, reflecting menu pricing strategy, customer purchasing behavior, and revenue generation efficiency.
Big Fernand's overall average check is 22.1 EUR, up 7.4% year-over-year. Martinique has the highest average check at 23.9 EUR, with no growth. Metropolitan France's average check is 21.8 EUR, Réunion is 22.1 EUR, both with no growth.
Outlet count indicates brand reach and market coverage, crucial for assessing expansion, brand visibility, and potential market share.
Big Fernand has 46 outlets in Metropolitan France, 3 in Martinique, and 2 in Réunion. The Metropolitan France region is the primary market, driving a major part of company's revenue.
Identifying key competitors highlights the competitive landscape, enabling strategic positioning and differentiation to capture market share.
Big Fernand's top competitors are McDonald's (9.98%), Burger King (3.45%), KFC (2.84%), Buffalo Grill (1.63%), and Au Bureau (1.63%). McDonald's has significantly higher cross-visitation.
Understanding traffic workload helps optimize staffing and resource allocation to meet customer demand efficiently throughout the day.
Big Fernand experiences peak traffic between 11 AM and 10 PM, with the highest workload from 12 PM to 14 PM. Traffic is minimal during night hours.
Analyzing consumer segments enables targeted marketing strategies and product development to resonate with key demographics and enhance engagement.
Big Fernand's customer base is predominantly Women (90% affinity). Gen Z (134% affinity) and Gen Y (122% affinity) show high affinity, while Gen X (70% affinity) is under-indexed.