Search among the top brands by number of locations
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Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Benedetti's performance in the Mexico and how they change over time
See what factors influence Benedetti's performance in the Mexico and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Benedetti's' competitors in the Mexico
An analysis of Benedetti's' competitors in the Mexico
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jul – Sep 25
Benedetti's is right in the middle
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Benedetti's market performance in Mexico is at the 53rd percentile, indicating an average market position. This means Benedetti's captures an average share of customer traffic compared to its competitors. Performance peers in the same percentile: El Potosino, La Provoleta, P.F. Chang's, Tres Mojarras Restaurante, Despecho Irapuato, Prime Steak Club.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty, brand reputation, and revenue. High CSAT scores often correlate with repeat business.
Benedetti's overall CSAT is 83%, a 17.1 percentage point increase year-over-year, indicating improved customer happiness. Hidalgo shows the highest CSAT at 100%, while the State of Mexico has decreased to 70%. The CSAT trend shows fluctuations between June and August 2025, peaking in July.
Average check reveals how much customers spend per visit, influencing revenue. Monitoring this KPI helps optimize pricing and promotions.
Benedetti's average check is 236.3 MXN, a 9.7% increase year-over-year, suggesting customers are spending more per visit. Jalisco has an average check of 197.8 MXN, while the State of Mexico is at 183.3 MXN. Hidalgo's average check is 133.3 MXN. The average check trend shows an increase between June and August 2025.
Outlet count indicates brand reach and growth. Tracking this KPI informs expansion strategies and market penetration efforts.
Benedetti's has the most outlets in Colima (18), followed by the State of Mexico (14). Aguascalientes, Morelos, San Luis Potosí, and Hidalgo each have 2 outlets. Michoacán, Oaxaca, Yucatán, and Jalisco each have 1 outlet. This distribution highlights key regions for Benedetti's presence.
Competitor analysis identifies key rivals and customer preferences. This insight informs competitive strategies and market positioning.
Benedetti's top competitors based on cross-visitation are Little Caesars (10.07%), La Casa de Toño (9.40%), KFC (6.71%), Burger King (6.04%), and Starbucks (6.04%). This indicates customers who visit Benedetti's also frequent these fast-food and cafe chains.
Traffic workload reveals peak hours, enabling efficient staffing and resource allocation to optimize customer experience.
Benedetti's traffic workload peaks between 16:00 and 18:00, with the highest workload at 60.46% at 18:00. Traffic is minimal between 0:00 and 7:00. This data suggests the need for increased staffing and resources during peak hours.
Understanding consumer segments by gender and generation enables targeted marketing and positioning strategies for better engagement.
Women are under-indexed (91) while men are over-indexed (108) among Benedetti's consumers. Gen Y is highly over-indexed (172), indicating a strong affinity for the brand within this generation. This suggests targeted marketing efforts towards Gen Y could be particularly effective.