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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
In Cafés & Restaurants
·Jun – Aug 25
Baristi is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Baristi performance in the Mexico and how they change over time
See what factors influence Baristi performance in the Mexico and how they change over time
Available by subscription
Available by subscription
An analysis of Baristi' competitors in the Mexico
An analysis of Baristi' competitors in the Mexico
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
Cafés & Restaurants
Market Performance reveals brand’s share of foot traffic, reflecting its competitive strength and customer preference in the Cafe & Restaurants industry.
Baristi is a leading brand in Mexico's Cafe & Restaurants industry, ranking in the top 1% based on foot traffic. This high percentile indicates strong competitive positioning and customer preference compared to peers like BAK’ | Fire Steakhouse, Casa Santa Maria, Espíritu Inquieto, Blend Station, El Pescadito, and Parrilla de Mercado, all within a similar percentile range.
CSAT reflects customer happiness, directly impacting loyalty and revenue. High CSAT scores signal positive brand perception and repeat business potential.
Baristi's overall CSAT is strong at 80%, with a significant 5.2 percentage point increase year-over-year, indicating improved customer experiences. Jalisco shows exceptional satisfaction at 100%, while Baja California also exhibits a robust 78%. These positive trends confirm Baristi's effective customer service and quality.
Average check indicates spending per customer. Monitoring this KPI helps optimize pricing and promotions to increase revenue per transaction.
Baristi's average check is 180 MXN, a substantial 34.7% increase year-over-year, driven by consumers in Mexico. Baja California average check is 182.8 MXN. This suggests effective strategies in pricing or upselling, leading to higher revenue per customer.
Outlet count shows market presence. Growth indicates expansion and accessibility, directly impacting brand visibility and revenue potential.
Baristi has a notable presence in Baja California with 14 outlets, reflecting a focused expansion strategy in that region. Jalisco has 1 outlet. This distribution of outlets reveals key markets for Baristi's operations.
Knowing top competitors via customer overlap helps refine marketing. Targeting shared customers can win market share and improve brand loyalty.
Baristi's customers also frequent Carl's Jr. (16.55% cross-visitation), suggesting a need to understand and potentially target customers who value quick-service options. Other competitors include Caffenio (7.91%), Café de la Flor (3.60%), and Little Caesars (3.60%). Understanding customer preferences at these competitors can inform marketing strategies.
Traffic workload by hour reveals peak times, informing staffing, inventory, and marketing strategies for efficiency and customer satisfaction.
Baristi experiences peak traffic between 10 AM and 7 PM, with the highest workload around 6 PM (64.50%). There is almost no traffic between 1 AM and 5 AM. Staffing and resource allocation should be optimized to handle these peak hours efficiently, ensuring customer satisfaction during busy periods.
Understanding consumer segments enables targeted marketing, enhancing engagement by tailoring messaging to specific demographics and their affinity to the brand.
Baristi has a slight over-representation from women (101 affinity index) and under-representation from men (99 affinity index). Gen X are over-represented with an affinity index of 138, while Gen Y are under-represented with an affinity index of 86. Tailoring marketing to Gen X and women could yield higher engagement.