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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Barberitos performance in the United States and how they change over time
See what factors influence Barberitos performance in the United States and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Barberitos' competitors in the United States
An analysis of Barberitos' competitors in the United States
In Cafés & Restaurants
·Jul – Sep 25
Barberitos is in the lower 40% of brands
Sample of brands in the same percentile
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Barberitos' market performance is in the lower 40%, indicating a below average market standing. This means Barberitos captures less foot traffic compared to industry peers. Performance peers in the same percentile range include SAT Asian Seafood & Bar, The Shack Wings & Brews, Starwood Cafe, Kalaveras, Jade Eatery And Lounge, and Bag O' Crab.
Customer satisfaction reflects brand perception and loyalty, directly impacting retention and revenue growth. High CSAT scores are crucial for sustainable success.
Barberitos' overall customer satisfaction is 81%, a 5.8 percentage point increase year-over-year, indicating improved customer perception. Florida shows the highest CSAT at 93%, while North Carolina has the lowest at 74%. Tennessee shows the largest CSAT growth at 19.4pp.
Average check reveals customer spending habits and pricing effectiveness, influencing revenue per transaction and overall profitability.
Barberitos' overall average check is $15.90, a 0.8% decrease year-over-year. Alabama has the highest average check at $19.10, while Tennessee has the lowest at $14.70. The dynamic data shows a fluctuating average check, peaking in August 2025.
Outlet count indicates brand reach and market penetration, influencing accessibility and overall revenue potential across different regions.
Barberitos has 22 outlets in Georgia, representing the highest concentration. North Carolina has 7 outlets, while Alabama, South Carolina, and Tennessee each have 6 and 4 outlets respectively. Florida, Virginia and Iowa each have 2 outlets.
Competitor analysis identifies key rivals and customer preferences, informing strategic positioning and competitive advantage in the market.
The top competitors for Barberitos, based on customer cross-visitation, are Chick-fil-A (11.70%), McDonald's (8.19%), Waffle House (7.60%), Cook Out (5.85%), and Starbucks (5.85%). This indicates a significant overlap in customer base with these brands.
Traffic workload analysis optimizes staffing and resource allocation, ensuring efficient operations and enhanced customer experience during peak hours.
Barberitos experiences peak traffic between 11 AM and 7 PM, with the highest workload at 12 PM (65.32%). Traffic is minimal between midnight and 10 AM, suggesting a need for adjusted staffing during off-peak hours.
Understanding consumer segments enables targeted marketing, improving engagement and brand resonance with specific demographic groups.
Barberitos' customer base shows a slightly higher affinity towards men (101%) compared to women (99%). Gen X is overrepresented (116%), while Gen Y (84%) and Gen Z (95%) are underrepresented, suggesting targeted marketing opportunities.