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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Azteca Mexican performance in the United States and how they change over time
See what factors influence Azteca Mexican performance in the United States and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Azteca Mexican' competitors in the United States
An analysis of Azteca Mexican' competitors in the United States
In Cafés & Restaurants
·Jul – Sep 25
Azteca Mexican is in the lower 34% of brands
Sample of brands in the same percentile
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference.
Azteca Mexican's market performance is at the 34th percentile, indicating a below average market position. This suggests the brand captures less foot traffic compared to competitors. Performance peers in the same range include Barlume Downstairs, Suzie's Pastry Shoppe, Maid-Rite, Sabor Peruano 2, Molly Tea, and Villa Del Mar Restaurant.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty, brand reputation, and revenue growth.
Azteca Mexican's overall CSAT is 81%, a 1.1 percentage point increase year-over-year. South Dakota shows the highest CSAT at 88%, followed by Washington at 82%, and Mississippi at 71%. This indicates generally positive customer experiences, with regional variations in satisfaction levels.
Average check reveals how much customers spend per visit, crucial for revenue and profitability analysis.
The overall average check for Azteca Mexican is $26.40, a 3.9% decrease year-over-year. Washington state's average check is $26.90. The decrease suggests customers are spending less per visit, potentially impacting overall revenue.
Outlet count indicates brand reach and market presence, influencing accessibility and brand awareness.
Azteca Mexican has 20 outlets. Washington has 14 outlets, while Texas, Mississippi, Colorado, Michigan, South Dakota and Tennessee each have 1 outlet. This shows a concentrated presence in Washington, with limited distribution elsewhere.
Competitor analysis identifies key rivals and customer preferences, informing competitive strategies.
The top competitors for Azteca Mexican, based on cross-visitation, are McDonald's (14.95%), Applebee's Grill + Bar (6.70%), IHOP (5.67%), Red Robin Gourmet Burgers and Brews (5.15%), and Olive Garden Italian Restaurant (4.64%). This indicates customers of Azteca Mexican also frequent these establishments.
Traffic workload by hour reveals peak times, optimizing staffing and resource allocation for better service.
Azteca Mexican experiences peak traffic between 11 AM and 7 PM, with the highest workload at 64.81% at 6 PM. Traffic is minimal before 6 AM and after 10 PM. This data helps optimize staffing levels to meet customer demand during peak hours.
Understanding consumer segments allows targeted marketing, improving engagement and ROI.
Azteca Mexican's customer base shows a high affinity for women (96) and men (104). Gen X is overrepresented (131), while Gen Y is underrepresented (72). Gen Z also shows a higher affinity (114). This suggests targeted marketing towards Gen X and Gen Z could be effective.