Search among the top brands by number of locations
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Managing Partner, Global Business Development
Search among the top brands by number of locations
See what factors influence Aroma Joe's performance in the United States and how they change over time
See what factors influence Aroma Joe's performance in the United States and how they change over time
Available by subscription
Available by subscription
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Aroma Joe's' competitors in the United States
An analysis of Aroma Joe's' competitors in the United States
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Aroma Joe's is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing competitive strength and customer preference in the cafe and restaurant industry.
Aroma Joe's, with a market performance percentile of 99, holds a leading position in the Cafe & Restaurants industry in the United States. This high percentile indicates that Aroma Joe's captures a significant share of customer foot traffic compared to its competitors. Performance peers in a similar percentile range include TE'AMO Boba Bar and Ruby's Diner.
Customer satisfaction reflects how happy customers are with their experiences, impacting loyalty and brand reputation in the cafe and restaurant sector.
Aroma Joe's boasts an overall customer satisfaction (CSAT) score of 77%, with a notable increase of 0.8 percentage points year-over-year. Connecticut leads with a 100% CSAT score, while Maine shows the lowest at 73%. The trend suggests fluctuating customer sentiment, with a peak in June 2025.
Average check size is a key indicator of revenue per transaction, reflecting pricing strategy and customer spending habits in the cafe and restaurant industry.
Aroma Joe's has an average check of $8, showing a 2.8% decrease year-over-year. Florida shows the highest average check at $8.7, while Pennsylvania records the lowest at $6.9. The average check value fluctuated between $7.41 and $8.47 during the observed period, signaling variability in customer spending.
Identifying main competitors highlights direct rivals for customer visits, crucial for strategic positioning and competitive advantage.
The top competitors for Aroma Joe's, based on cross-visitation data, are Dunkin' (17.10%), McDonald's (14.72%), Wendy's (6.06%), Starbucks (5.63%), and Applebee's Grill + Bar (4.98%). This data shows that a significant portion of Aroma Joe's customers also visit these establishments, underscoring the need for competitive strategies targeting these overlaps.
Understanding consumer segments by gender and generation helps brands tailor marketing and product offerings for better targeting.
Aroma Joe's customer base shows a slightly higher affinity towards women, indicated by an affinity index of 101, while men show an index of 99. Among generations, Gen X is overrepresented with an index of 114, while Gen Y and Gen Z are underrepresented, with indexes of 84 and 70, respectively. These values indicate segments more likely to engage with the brand.