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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
See what factors influence Abrakebabra performance in the Ireland and how they change over time
See what factors influence Abrakebabra performance in the Ireland and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Abrakebabra' competitors in the Ireland
An analysis of Abrakebabra' competitors in the Ireland
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Abrakebabra is in the top 2% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market Performance percentile reveals competitive strength and customer preference, indicating brand's share of foot traffic in the industry.
Abrakebabra holds a leading position at the 98th percentile. This shows a strong market presence, suggesting high customer preference relative to peers like Mad Yolks, Nosta Restaurant, John M. Reidy, Dall'Italiano Restaurant Glasnevin, Five Guys and Moran's Oyster Cottage, all in the same percentile.
Customer Satisfaction (CSAT) reflects brand perception and loyalty, directly influencing customer retention and business growth.
Abrakebabra's overall CSAT is 49%, showing a decrease of 4.8 percentage points year-over-year. Satisfaction varies by location, with Leinster showing 52% satisfaction and Munster showing 35%. Declining CSAT shows potential issues with service or product quality that warrant further investigation.
Average Check reflects customer spending habits and revenue generation, providing insights into pricing strategies and customer value.
Abrakebabra's overall average check is 16.2 EUR, a 14% increase year-over-year. The average check in Munster is 18.2 EUR, while in Leinster it is 15.4 EUR. The increase suggests successful upselling or price adjustments. Regional differences highlight differing customer spending habits.
Number of Outlets indicates market reach and brand accessibility, directly influencing customer convenience and market coverage.
Abrakebabra has 18 outlets in Leinster, 4 in Munster, and 2 in Ulster. The distribution shows a strong presence in Leinster, with opportunities for expansion in Munster and Ulster to increase brand visibility and market share across Ireland.
Competitor analysis identifies key rivals and customer preferences, informing competitive strategies and market positioning.
McDonald's leads in cross-visitation (20%), followed by Supermac's & Papa John's (9.23%), Burger King (7.69%), Costa Coffee (6.15%) and Starbucks (4.62%). Customers visiting Abrakebabra also frequent these brands, indicating potential areas for differentiation and competitive advantage.
Traffic Workload reveals peak hours and customer flow, optimizing staffing, inventory, and marketing efforts for maximum efficiency.
Abrakebabra's traffic workload peaks between 16:00 and 20:00, reaching its highest point at 18:00 (53.75%). Traffic is lowest between 4:00 and 10:00. This indicates that Abrakebabra is most popular during dinner hours, suggesting strategic alignment of resources during these peak times.
Consumer Segments allow tailored marketing, ensuring messages resonate, improving engagement, and optimizing ROI by understanding customer diversity.
Women have an affinity index of 67, while men index at 122, suggesting a higher than average representation. Gen X has an affinity index of 89, Gen Y has an index of 108, and Gen Z has an index of 221, showing Gen Z is substantially over-represented.