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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
See what factors influence Lydia's Lechon performance in the Philippines and how they change over time
See what factors influence Lydia's Lechon performance in the Philippines and how they change over time
Available by subscription
Available by subscription
An analysis of Lydia's Lechon' competitors in the Philippines
An analysis of Lydia's Lechon' competitors in the Philippines
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Jun – Aug 25
Lydia's Lechon is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market Performance reveals a brand’s share of foot traffic, reflecting its competitive strength and customer preference in the industry.
Lydia's Lechon's Market Performance is at the 99th percentile, indicating a leading position. This shows strong customer preference. Performance peers are within 99th percentile: Popeyes Louisiana Kitchen, CIBO, OM Boracay, 24 Chicken, Kuya J Restaurant, and Sibyullee Unlimited Korean Barbecue.
CSAT reflects customer happiness, impacting loyalty and brand reputation. High satisfaction typically correlates with repeat business and positive word-of-mouth.
Lydia's Lechon boasts a 97% customer satisfaction, a 0.4 percentage point increase year-over-year. Both Metro Manila and Calabarzon regions show high CSAT (97%), with Metro Manila showing slightly higher growth. Overall customer satisfaction is very high.
Average Check indicates how much customers spend per visit. Monitoring this KPI helps assess pricing strategy effectiveness and customer spending habits.
The overall average check for Lydia's Lechon is PHP 959, a 14.5% increase year-over-year. Calabarzon shows an average check of PHP 1000, while Metro Manila is at PHP 900. Average check indicates the total value of each transaction.
Outlet count indicates brand reach. More stores can increase market share, while strategic locations enhance customer accessibility and convenience.
Lydia's Lechon has 12 outlets in Metro Manila and 6 in Calabarzon. Metro Manila holds the majority of the outlets. The numbers reflect the geographical distribution and potential market penetration in each region.
Competitor analysis is vital for strategic positioning. Understanding who else customers visit reveals competitive pressures and potential market share dynamics.
Customers of Lydia's Lechon also visit Jollibee (16.36%), Gerry's Grill (13.64%), McDonald's (12.73%), Starbucks (5.45%), and Chowking (3.64%). Jollibee is the most frequently visited competitor. The data shows which brands are most likely capturing the same customer base.
Traffic workload reveals peak hours, enabling efficient staffing and resource allocation. This ensures optimal service during high-demand periods.
Traffic workload for Lydia's Lechon peaks between 12:00 and 17:00, with the highest traffic at 12:00 (63.91%). There is almost no activity between midnight and 7:00. Traffic concentration is greatest during traditional lunch and dinner hours.
Consumer segment analysis helps refine targeting. Tailoring marketing efforts to specific demographics maximizes engagement and conversion rates.
Lydia's Lechon's customer base shows a slight over-representation of women (102 index) compared to men (98 index). Gen X is significantly over-represented (136 index), while Gen Y has almost average affinity (102 index), and Gen Z is under-represented (94 index).