Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Yolé is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Yolé performance in the Malaysia and how they change over time
See what factors influence Yolé performance in the Malaysia and how they change over time
Available by subscription
Available by subscription
An analysis of Yolé' competitors in the Malaysia
An analysis of Yolé' competitors in the Malaysia
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing competitive strength and customer preference in the industry.
Yolé, with a market performance of 99%, is a leading brand in Malaysia's Cafe & Restaurants industry. This high percentile indicates a dominant market standing relative to its competitors, including Kolumpo Kopitiam (Sri Rampai), Uo Shin, Good Taste Bandar Puteri, TERRA - EAT. EXPLORE. ESCAPE, Ryoshi Izakaya (Puchong), and Ordinery, Melawati, all positioned within the same leading percentile.
Customer satisfaction reflects brand perception and loyalty, directly impacting repeat business and positive word-of-mouth referrals.
Yolé's overall customer satisfaction is high at 92%, with a 0.8 percentage point increase year-over-year. While Selangor and Penang show increased satisfaction, Johor experienced a decrease. Analyzing the CSAT dynamic data shows fluctuations, with a decrease from April (95.69%) to June (81.82%) 2025.
Outlet count reflects brand reach and market penetration, indicating accessibility to customers and growth potential.
Yolé has a varying number of outlets across Malaysian states. Selangor has the most outlets (6), followed by Penang (3), Sarawak (2), and Johor (1). This distribution highlights Selangor as Yolé's primary market in Malaysia.
Identifying key competitors through cross-visitation helps understand the competitive landscape and customer preferences.
Yolé's top competitors in Malaysia, based on cross-visitation, are Secret Recipe and KFC (6.38% each), followed by ZUS Coffee, Nando's and Sushi King (4.26% each). This suggests that Yolé customers also frequently visit these established brands.
Traffic workload analysis optimizes staffing and resource allocation, ensuring efficient service during peak hours.
Yolé experiences peak traffic workload between 10 AM and 8 PM, with the highest workload around 4-6 PM (54.01%-54.17%). There is zero traffic between 12 AM and 9 AM. This data informs optimal staffing and operational adjustments.
Understanding consumer demographics enables targeted marketing, tailoring products and messaging to specific groups.
Yolé's customer base shows a higher affinity among women (122 index) and Gen Z (137 index), indicating that these segments are overrepresented compared to the average consumer. Men (84 index) and Gen X (54 index) are underrepresented.